Developing Your Unique Value Proposition
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Developing Your Unique Value Proposition
www.SuccessBug.com
Spike Humer’s LEVELUP!™ Rapid Business Acceleration System Developing Your U.V.P
Developing Your Unique Value Proposition 1. What are you or your company great at? 2. What are you or your company good at? 3. What are you or your company at better than most of your competitors? 4. What are the primary benefits of doing business with your company? i. Solutions ii. Wants/Needs iii. Pain/Pleasure 5. What makes doing business with you or your company a unique experience? 6. What measurable data do you have to support your position? 7. What are the weaknesses of your competitors? 8. What should everyone who does business in your industry know that is not widely known, communicated, or articulated?
©2010 SuccessBig.com | All Rights Reserved
Page 2
Developing Your Unique Value Proposition
www.SuccessBug.com
Spike Humer’s LEVELUP!™ Rapid Business Acceleration System Developing Your U.V.P
Developing Your Unique Value Proposition 1. What are you or your company great at? 2. What are you or your company good at? 3. What are you or your company at better than most of your competitors? 4. What are the primary benefits of doing business with your company? i. Solutions ii. Wants/Needs iii. Pain/Pleasure 5. What makes doing business with you or your company a unique experience? 6. What measurable data do you have to support your position? 7. What are the weaknesses of your competitors? 8. What should everyone who does business in your industry know that is not widely known, communicated, or articulated?
©2010 SuccessBig.com | All Rights Reserved
Page 2
