2015 Q3 NPD Group Report â Bike - Tifosi Optics
2015 Q3 NPD Group Report – Bike Bike Unit Share 1.5%
1.5%
1%
1%
5%
5%
TIFOSI Oakley
8%
Smith Optic Nerve
10% Tifosi 61%
Serfas Mountain Shades Suncloud Uvex Ryders
Bike Dollar Share 3%
1%
1%
0.7% 0.6%
4%
TIFOSI Oakley
14%
Smith Tifosi 52% 21%
Optic Nerve Serfas Spy Suncloud Uvex Ryders
BIKE Model Rank YTD Jan-Sept 2015 1. TIFOSI SLIP 2. TIFOSI TYRANT 2.0 3. TIFOSI VELOCE 4. TIFOSI PODIUM XC 5. TIFOSI SEEK FC 6. TIFOSI JET 7. TIFOSI DOLOMITE 2.0 8. TIFOSI PODIUM 9. TIFOSI RADIUS 10. TIFOSI TALOS
*NPD Group, Sports & Leisure Trends point-of-sale (POS) retail sales tracking service for Run & Cycling Specialty, 2014. Reports are published monthly and represent the industry tracked including all brands, styles, price points, dollars sold, units sold, average selling prices, market share and (in specialty stores) margins, turns, inventory and sell through.
1.5%
1%
1%
5%
5%
TIFOSI Oakley
8%
Smith Optic Nerve
10% Tifosi 61%
Serfas Mountain Shades Suncloud Uvex Ryders
Bike Dollar Share 3%
1%
1%
0.7% 0.6%
4%
TIFOSI Oakley
14%
Smith Tifosi 52% 21%
Optic Nerve Serfas Spy Suncloud Uvex Ryders
BIKE Model Rank YTD Jan-Sept 2015 1. TIFOSI SLIP 2. TIFOSI TYRANT 2.0 3. TIFOSI VELOCE 4. TIFOSI PODIUM XC 5. TIFOSI SEEK FC 6. TIFOSI JET 7. TIFOSI DOLOMITE 2.0 8. TIFOSI PODIUM 9. TIFOSI RADIUS 10. TIFOSI TALOS
*NPD Group, Sports & Leisure Trends point-of-sale (POS) retail sales tracking service for Run & Cycling Specialty, 2014. Reports are published monthly and represent the industry tracked including all brands, styles, price points, dollars sold, units sold, average selling prices, market share and (in specialty stores) margins, turns, inventory and sell through.
