of Bo Bedre readers often shop in specialist stores
ta r g e t g r o u p Urban dwellers aged 30–50 who are fervent followers of interior trends. Typical readers are highly educated with high income levels. They actively seek out the best home features and are eager for advice and inspiration on interior, interior design and architecture.
GEP = 275 net circulation 32.509 Age distribution 20-34 years 24% 35-59 years 50% 60+ years 20% Geographical dist. Big cities 55% Remaining part of Norway 45%
BO BEDRE – Ad prices 2014 Format 1/1 page d i g i ta l
52%
Bo-bedre.no provides you with the latest trends in interior design in addition to inspiring shopping guides, competitions, visits to beautiful homes and other news. Please follow us on Facebook: facebook.com/BobedreNorge and on Instagram: @bobedrenorge
of Bo Bedre readers spend over 2000,- a month on furniture
Format
Price
46 000 1/1 contents page
Price
59 800
2/1 page
84 500
1. right p.
57 500
Page 2-3
110 000
2. right p.
55 200
Page 4-5
105 800
3. right p.
52 900
Page 6-7
101 600
Back page
66 700
Page 8-9
97 300
Page 10-11 1/1 Editor´s letter
3. cover
57 500
93 100 1/2 p. horizontal
28 800
59 800
31 000
1/2 p. vertical
15% surcharge for special placements.
B o B e d r e D e s i g n awa r d
20%
of Bo Bedre readers are opinion leaders
10
grete sivertsen editor
i norge •
fine & fristen de
Bo Bedre magazine contains a balanced mix of the latest trends, the hottest shopping tips and the best styling ideas. In every issue we present several beautiful homes to be inspired by. We mix Scandinavian designer traditions with international impulses and Bo Bedre will always keep you updated on the latest news from the designer world. We are well connected with the world’s leading interior designers and in addition to always keeping an eye on the young and up-coming, we regularly focus on the classics and designer icons. Bo Bedre is a break from the hustle of daily life and will inspire and entertain you as well as allow you to learn something new!
For several years Bo Bedre has awarded the best Norwegian furniture and interior design designers. In addition to the five categories there is also a Reader’s Choice Award. Designers, celebrities, business partners and people within the industry look forward to the Awards which are accompanied by a grand exhibition to showcase the nominated designs.
2/1 PAGES 2 x 230x297
bo-bedre.no U n i q u e u s e r s / m o n t h 36.000 p a g e v i e w s / m o n t h 40.000 n e w s l e tt e r r e c i p i e n t s
20.980
1/1 page 230x297
1/2 page 222x148,5
1/2 page 111,5x297
The formats are net formats. Please add 5 mm to the ad for cropping in addition to cut marks. Avoid placing information at the edges of the ad; you should leave a 10 mm margin. See magasiner.no/annonse for more information. Upload your ad through annonceupload.dk