BLUE BOOK - Dealer Learning Center
BLUE BOOK Market Report
USED CAR
EDITION
January
2014
Automotive Insights from Kelley Blue Book Kelley Blue Book Public Relations Contacts: Chintan Talati | Senior Director, Public Relations 949.267.4855 | [email protected]
Brenna Robinson | Senior Public Relations Manager 949.267.4781 | [email protected]
Natalie Kumaratne | Public Relations Coordinator 949.267.4770 | [email protected]
USED-CAR MARKET ANALYSIS:
In This Issue: USED-CAR MARKET ANALYSIS
Used-Car Values Start the Year Strong
Used-Car Values Start the Year Strong
Used-Car Values Start the Year Strong
$19,000
Subcompact Cars with Auction Values Under $10,000 Used Luxury Values Begin Year at 2013 Levels; Luxury Crossovers/SUVs Retain Best Value
$18,500 $18,000
Full-Size SUV Values Begin to Flatten
Auction Values
$17,500 $17,000
Full-Size Pickup Truck Values Begin 2014 Above Previous Years
$16,500
Mid-Size Vehicles Underperform Market
$16,000
HOT USED-CAR REPORT The Midwest Deep Freeze Impacts KBB.com Shopper Activity
$15,500 $15,000
CY 2012
$14,500
Jan
Feb
CY 2013
Mar
Apr
CY 2014
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
•
One- to 3-year-old vehicles started 2014 off strong with an average auction value of $17,876, or 1 percent higher than at the beginning of calendar year 2013.
“Despite the strong start, 1- to 3-year-old vehicles have fallen below 2013 figures, but by a minimal $90 on average,” said Alec Gutierrez, senior analyst. “Auction values in 2014 should follow the seasonal upswing typical in the first quarter and remain in-line with calendar year 2013 values.” •
Looking back to year-end figures, 1- to 3-year-old vehicles in December of 2013 closed just $55 shy of 2012 auction values, which was in line with 2013 projections.
Subcompact Cars with Auction Values Under $10,000 MY13 Subcompacts Under $10k $10,000
Mazda MAZDA2
MY13 Auction Value
MY13 Auction Value
Fiat 500
MY12 Subcompacts Under $10k
$9,750
Chevrolet Spark
$9,600
Smart Fortwo
$8,900
Toyota Yaris
$9,700
Kia Rio
$9,700
Hyundai Accent
$9,600
Scion iQ
$9,250
Ford Fiesta
$9,100
Chevrolet Sonic
$9,050
Fiat 500
$8,950
Mazda MAZDA2
$8,950
Smart Fortwo $0
$5,000
$10,000
$15,000
Source: Kelley Blue Book Automotive Insights
•
•
•
$7,625 $0
$5,000
$10,000
$15,000
Source: Kelley Blue Book Automotive Insights
With the constant demand from consumers for cheaper and more fuel-efficient cars, the subcompact car segment is becoming more attractive from a dollar standpoint. In the 2013 model-year lineup, there are four vehicles with auction values under $10,000 – Fiat 500, Mazda Mazda2, Chevrolet Spark and the Smart Fortwo. Additionally, the 2013 Ford Fiesta missed the $10,000 cutoff by only $25. With model-year 2012 now two years old, the list of vehicles in the sub-$10,000 range jumps to nine vehicles ranging from $9,700 down to $7,625.
“As long as there is strong demand for lower cost and value focused vehicles, this group of 1- to 2-year-old vehicles with auction values that fall in the sub-$10,000 range will only continue to grow,” said Gutierrez.
USED-CAR MARKET ANALYSIS: continued
Used Luxury Values Begin Year at 2013 Levels; Luxury Crossovers/SUVs Retain Best Value Used Luxury On Par with 2013 Levels
$30,000
•
$29,000
Auction Values
$28,000
$27,000
$26,000
Values of 1- to 3-year-old luxury vehicles began 2014 at roughly the same level as last year. Although the overall market may see increases moving into the next few months, Kelley Blue Book expects luxury values to remain flat or slightly down due to increased off-lease volume and attractive lease offers on new models.
$25,000
$24,000
CY 2012
$23,000
Jan
Feb
CY 2013
Mar
Luxury crossovers and Suvs continue to perform well at auction, beating the luxury average in retained value for the past three model years...
CY 2014
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
MY2013
90%
81%
Retained Value (% of MSRP)
80% 70%
78%
77%
74%
69%
64%
74% 68%
63%
65%
61%
MY2011
70%
64% 57%
60%
MY2012
75%
73%
60%
60%
57%
53%
48%
50%
- Alec Gutierrez
40% 30%
“The strong values are being driven by models such as the BMW X5 (85 percent retention for MY2013), Audi Q5 (86 percent retention for MY2013) and the Lexus LX (86 percent retention for MY2013),” said Gutierrez.
20% 10% 0% Luxury Mid-size Luxury Compact Luxury Full-size SUV/Crossover SUV/Crossover SUV/Crossover
Luxury Average
Luxury Car
Entry-level Luxury High-end Luxury Car Car
Source: Kelley Blue Book Automotive Insights
•
The strength in these segments coincides with growing popularity in the new-car market as well. Nearly 750,000 luxury crossovers and SUVs were sold in 2013, a 10 percent gain from 2012 and better than the industry average. As these vehicles remain popular with consumers, expect their used values to remain high.
Full-Size SUV Values Flatten Full-Size SUV Values Flatten -0.7%
Sequoia
-1.3%
Expedition
-0.4%
-1.2%
Yukon
-0.4% -1.6%
-0.5%
-2.0%
-2.5% January 24, 2014 vs. January 3, 2014
-2.0%
•
-0.4%
-2.0%
Yukon XL
•
-0.4%
Tahoe
-0.8%
-1.5% December
2 BLUE BOOK Used-Car Market Report
January
-1.0%
JANUARY 2014
•
-0.1%
-1.7%
Suburban
Armada
MY 2011 - 2013
-0.5%
0.0%
Source: Kelley Blue Book Automotive Insights
Although values for all vehicles in the full-size SUV segment continue to decline in January, the decreases are not as significant as in December 2013. Changes for all vehicles in this segment were less than 1 percent. The largest decrease was for the Ford Expedition, which dropped 0.8 percent in January. With the start of the new year, Kelley Blue Book expects full-size SUV values overall to hold steady as long as gas prices remain relatively steady.
USED-CAR MARKET ANALYSIS: continued
Full-Size Pickup Truck Values Begin 2014 Above Previous Years “Auction values for full-size pickup trucks are off to a strong start in 2014, compared to previous years, ending the month of January 4.1 percent higher than January 2012 and 3.4 percent higher than January 2013,” said Gutierrez.
Full-Size Pickup Truck Auction Values
$19,500
$19,000
Auction Values
$18,500
•
$18,000
$17,500
$17,000
• CY 2012
$16,500
Jan
Feb
CY 2013
Mar
Apr
CY 2014
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
Truck YTD % Difference
MY 2011 - 2013
F150 Super Cab
•
0.9%
1500 Quad Cab
0.0%
Tundra Double Cab
0.0%
Avalanche
-0.4%
Ridgeline
Values are continuing to hold, thanks in part to strength in the construction sector. Permits authorized for privately owned housing units in December 2013 were up 4.6 percent from December 2012, according to the U.S. Department of Commerce. Increasing interest in the segment also is likely helping keep values higher, thanks to the launch of redesigned models like the Chevrolet Silverado and GMC Sierra, and refreshes or the introduction of new trim levels for models like the Toyota Tundra. At the model level, declines have been mild for full-size pickups so far in 2014 with no models dropping more than 1.7 percent year-to-date. The Ford F150 was the only model to increase so far in 2014, possibly due to consumer and industry interest in the recently revealed all-new 2015 F-150.
-0.6%
Sierra 1500 Extended Cab
-1.7%
Titan Crew Cab
-1.7%
Silverado 1500 Extended Cab
-1.7%
-2% January 24, 2014 vs. January 1, 2014
-2%
-1%
-1%
0%
1%
1%
2%
Source: Kelley Blue Book Automotive Insights
Mid-Size Vehicles Underperform Market Mid-Size Segment Underperforms
$15,000
Mid-Size Segment YTD % Difference
0.8%
Optima
$14,000
0.7%
Auction Values
Fusion $13,500
0.5%
Camry
0.5%
MAZDA6
$13,000
0.1%
Malibu
$12,500
-0.3%
Sonata
-0.6%
Accord
$12,000
-0.6%
Legacy
$11,500
CY 2012
$11,000
Jan
Feb
CY 2013
Mar
Apr
Passat
CY 2014
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
•
MY 2011 - 2013
Altima
$14,500
The mid-size vehicle segment ended the year 2.7 percent below calendar year 2012 figures. As a result, the segment started 2014 an average of $285, or 2.2 percent lower than at the start of 2013.
-4.0%
-1.3% -3.2%
-3.0%
January 24, 2014 vs. January 3, 2014
•
-2.0%
-1.0%
0.0%
JANUARY 2014
2.0%
Throughout the first month of the new year, the vehicles within the mid-size segment that had the largest four-week percentage change were the Volkswagen Passat and Subaru Legacy, down 3.2 percent and 1.3 percent respectively.
The statements set forth in this publication are the opinions of the authors and are subject to change without notice. This publication has been prepared for informational purposes only. Kelley Blue Book assumes no responsibility for errors or omissions. 3 BLUE BOOK Used-Car Market Report
1.0%
Source: Kelley Blue Book Automotive Insights
HOT USED-CAR REPORT:
The Midwest Deep Freeze Impacts KBB.com Shopper Activity - Arthur Henry, senior manager of market intelligence and market analyst, Kelley Blue Book Kelley Blue Book’s Hot Used-Car Report captures monthly used-car shopper activity on KBB.com, including a list of the top and bottom movers in the same time period. Results are provided by the Kelley Blue Book Market Intelligence Team, in an effort to help dealers better understand which used vehicles consumers are looking at most each month.
Monthly Used-Car Shopping Activity Growth Top/Bottom 10 Models 18.8%
2011 Mercedes-Benz E-Class
2011 Acura MDX
15.5%
2011 Ford F150 Super Cab
14.4%
2011 Honda Odyssey
14.1%
2011 Toyota Highlander
13.8%
3.7%
Full-Size Pickup Truck
3.5%
Full-Size Crossover
2.3%
Compact Luxury Car
2.0%
Luxury Car
1.7%
12.0%
Luxury Sport Utility
1.7%
11.6%
Mid-Size Sport Utility
1.7%
10.7%
2011 Jeep Grand Cherokee
7.1%
2011 Honda Accord
5.3% -7.3%
2007 Honda CR-V
Mid-Size Crossover
1.5%
Compact Crossover
1.0%
Entry Luxury Car
Hybrid Car
0.1% -0.5%
Mid-Size Car
-10.9%
-1.1%
Premium Sports Car
-1.4%
2010 Toyota Prius
-11.1%
Premium Luxury Car
-1.5%
2007 Pontiac G6
-11.5%
Compact Car
-1.6%
-15.3%
2008 Chevrolet Cobalt 2008 Cadillac SRX
-25.6%
2007 Jaguar XK Series
-26.5%
2007 Chevrolet Silverado 1500 Regular Cab 2010 Jaguar XK Series 2007 GMC Sierra (Classic) 1500 Regular Cab
-100%
-35.1%
Minivan
-2.4%
Mid-Size Pickup Truck
-2.8%
Subcompact Car
-3.3%
Full-Size Car
-3.8%
Van
-5.8%
-38.7%
Sports Car
-6.1%
-40.4%
High Performance
-50% 0% 50% 100% % Change in Share Month-Over-Month Information based on 2011 to 2007 Model-Year Vehicles
• •
5.2%
Luxury Crossover
2011 Honda Civic
2007 Toyota RAV4
•
Full-Size Sport Utility
2011 Toyota RAV4
2011 Honda CR-V
•
Monthly Used-Car Shopping Activity Growth Segments
-6.9%
-40% -30% -20% -10%
0%
10%
20%
30%
40%
% Change in Share Month-Over-Month Information based on 2011 to 2007 Model-Year Vehicles
Share of used-car shopping activity for full-size SUVs, luxury crossovers and full-size pickup trucks increased in December, particularly in the midwest. GM is the leading brand in the Midwest with the Tahoe, Suburban and Yukon the most shopped models in the region. Most shoppers in this region favor domestic automobiles, but GM tops with its product offerings in the full-size segment. The leading truck in the segment in the Midwest is the Ford F-150, followed by Silverado. The Lexus RX is the key driver among Midwest shoppers in the luxury crossover segment.
About Kelley Blue Book (www.kbb.com) Founded in 1926, Kelley Blue Book, The Trusted Resource®, is the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry. Each week the company provides the most market-reflective values in the industry on its top-rated website KBB.com, including its famous Blue Book® Trade-In and Suggested Retail Values, and Fair Purchase Price, which reports what others are paying for new cars this week. The company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies, and governmental agencies. For two years running, Kelley Blue Book’s KBB.com ranked highest in its category for brand equity and was named Online Auto Shopping Brand of the Year in the 2012 and 2013 Harris Poll EquiTrend® study. Kelley Blue Book Co., Inc. is a subsidiary of AutoTrader Group, which includes AutoTrader.com, vAuto, VinSolutions and HomeNet Automotive. AutoTrader Group is a majority-owned subsidiary of Cox Enterprises.
4 BLUE BOOK Used-Car Market Report
JANUARY 2014
USED CAR
EDITION
January
2014
Automotive Insights from Kelley Blue Book Kelley Blue Book Public Relations Contacts: Chintan Talati | Senior Director, Public Relations 949.267.4855 | [email protected]
Brenna Robinson | Senior Public Relations Manager 949.267.4781 | [email protected]
Natalie Kumaratne | Public Relations Coordinator 949.267.4770 | [email protected]
USED-CAR MARKET ANALYSIS:
In This Issue: USED-CAR MARKET ANALYSIS
Used-Car Values Start the Year Strong
Used-Car Values Start the Year Strong
Used-Car Values Start the Year Strong
$19,000
Subcompact Cars with Auction Values Under $10,000 Used Luxury Values Begin Year at 2013 Levels; Luxury Crossovers/SUVs Retain Best Value
$18,500 $18,000
Full-Size SUV Values Begin to Flatten
Auction Values
$17,500 $17,000
Full-Size Pickup Truck Values Begin 2014 Above Previous Years
$16,500
Mid-Size Vehicles Underperform Market
$16,000
HOT USED-CAR REPORT The Midwest Deep Freeze Impacts KBB.com Shopper Activity
$15,500 $15,000
CY 2012
$14,500
Jan
Feb
CY 2013
Mar
Apr
CY 2014
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
•
One- to 3-year-old vehicles started 2014 off strong with an average auction value of $17,876, or 1 percent higher than at the beginning of calendar year 2013.
“Despite the strong start, 1- to 3-year-old vehicles have fallen below 2013 figures, but by a minimal $90 on average,” said Alec Gutierrez, senior analyst. “Auction values in 2014 should follow the seasonal upswing typical in the first quarter and remain in-line with calendar year 2013 values.” •
Looking back to year-end figures, 1- to 3-year-old vehicles in December of 2013 closed just $55 shy of 2012 auction values, which was in line with 2013 projections.
Subcompact Cars with Auction Values Under $10,000 MY13 Subcompacts Under $10k $10,000
Mazda MAZDA2
MY13 Auction Value
MY13 Auction Value
Fiat 500
MY12 Subcompacts Under $10k
$9,750
Chevrolet Spark
$9,600
Smart Fortwo
$8,900
Toyota Yaris
$9,700
Kia Rio
$9,700
Hyundai Accent
$9,600
Scion iQ
$9,250
Ford Fiesta
$9,100
Chevrolet Sonic
$9,050
Fiat 500
$8,950
Mazda MAZDA2
$8,950
Smart Fortwo $0
$5,000
$10,000
$15,000
Source: Kelley Blue Book Automotive Insights
•
•
•
$7,625 $0
$5,000
$10,000
$15,000
Source: Kelley Blue Book Automotive Insights
With the constant demand from consumers for cheaper and more fuel-efficient cars, the subcompact car segment is becoming more attractive from a dollar standpoint. In the 2013 model-year lineup, there are four vehicles with auction values under $10,000 – Fiat 500, Mazda Mazda2, Chevrolet Spark and the Smart Fortwo. Additionally, the 2013 Ford Fiesta missed the $10,000 cutoff by only $25. With model-year 2012 now two years old, the list of vehicles in the sub-$10,000 range jumps to nine vehicles ranging from $9,700 down to $7,625.
“As long as there is strong demand for lower cost and value focused vehicles, this group of 1- to 2-year-old vehicles with auction values that fall in the sub-$10,000 range will only continue to grow,” said Gutierrez.
USED-CAR MARKET ANALYSIS: continued
Used Luxury Values Begin Year at 2013 Levels; Luxury Crossovers/SUVs Retain Best Value Used Luxury On Par with 2013 Levels
$30,000
•
$29,000
Auction Values
$28,000
$27,000
$26,000
Values of 1- to 3-year-old luxury vehicles began 2014 at roughly the same level as last year. Although the overall market may see increases moving into the next few months, Kelley Blue Book expects luxury values to remain flat or slightly down due to increased off-lease volume and attractive lease offers on new models.
$25,000
$24,000
CY 2012
$23,000
Jan
Feb
CY 2013
Mar
Luxury crossovers and Suvs continue to perform well at auction, beating the luxury average in retained value for the past three model years...
CY 2014
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
MY2013
90%
81%
Retained Value (% of MSRP)
80% 70%
78%
77%
74%
69%
64%
74% 68%
63%
65%
61%
MY2011
70%
64% 57%
60%
MY2012
75%
73%
60%
60%
57%
53%
48%
50%
- Alec Gutierrez
40% 30%
“The strong values are being driven by models such as the BMW X5 (85 percent retention for MY2013), Audi Q5 (86 percent retention for MY2013) and the Lexus LX (86 percent retention for MY2013),” said Gutierrez.
20% 10% 0% Luxury Mid-size Luxury Compact Luxury Full-size SUV/Crossover SUV/Crossover SUV/Crossover
Luxury Average
Luxury Car
Entry-level Luxury High-end Luxury Car Car
Source: Kelley Blue Book Automotive Insights
•
The strength in these segments coincides with growing popularity in the new-car market as well. Nearly 750,000 luxury crossovers and SUVs were sold in 2013, a 10 percent gain from 2012 and better than the industry average. As these vehicles remain popular with consumers, expect their used values to remain high.
Full-Size SUV Values Flatten Full-Size SUV Values Flatten -0.7%
Sequoia
-1.3%
Expedition
-0.4%
-1.2%
Yukon
-0.4% -1.6%
-0.5%
-2.0%
-2.5% January 24, 2014 vs. January 3, 2014
-2.0%
•
-0.4%
-2.0%
Yukon XL
•
-0.4%
Tahoe
-0.8%
-1.5% December
2 BLUE BOOK Used-Car Market Report
January
-1.0%
JANUARY 2014
•
-0.1%
-1.7%
Suburban
Armada
MY 2011 - 2013
-0.5%
0.0%
Source: Kelley Blue Book Automotive Insights
Although values for all vehicles in the full-size SUV segment continue to decline in January, the decreases are not as significant as in December 2013. Changes for all vehicles in this segment were less than 1 percent. The largest decrease was for the Ford Expedition, which dropped 0.8 percent in January. With the start of the new year, Kelley Blue Book expects full-size SUV values overall to hold steady as long as gas prices remain relatively steady.
USED-CAR MARKET ANALYSIS: continued
Full-Size Pickup Truck Values Begin 2014 Above Previous Years “Auction values for full-size pickup trucks are off to a strong start in 2014, compared to previous years, ending the month of January 4.1 percent higher than January 2012 and 3.4 percent higher than January 2013,” said Gutierrez.
Full-Size Pickup Truck Auction Values
$19,500
$19,000
Auction Values
$18,500
•
$18,000
$17,500
$17,000
• CY 2012
$16,500
Jan
Feb
CY 2013
Mar
Apr
CY 2014
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
Truck YTD % Difference
MY 2011 - 2013
F150 Super Cab
•
0.9%
1500 Quad Cab
0.0%
Tundra Double Cab
0.0%
Avalanche
-0.4%
Ridgeline
Values are continuing to hold, thanks in part to strength in the construction sector. Permits authorized for privately owned housing units in December 2013 were up 4.6 percent from December 2012, according to the U.S. Department of Commerce. Increasing interest in the segment also is likely helping keep values higher, thanks to the launch of redesigned models like the Chevrolet Silverado and GMC Sierra, and refreshes or the introduction of new trim levels for models like the Toyota Tundra. At the model level, declines have been mild for full-size pickups so far in 2014 with no models dropping more than 1.7 percent year-to-date. The Ford F150 was the only model to increase so far in 2014, possibly due to consumer and industry interest in the recently revealed all-new 2015 F-150.
-0.6%
Sierra 1500 Extended Cab
-1.7%
Titan Crew Cab
-1.7%
Silverado 1500 Extended Cab
-1.7%
-2% January 24, 2014 vs. January 1, 2014
-2%
-1%
-1%
0%
1%
1%
2%
Source: Kelley Blue Book Automotive Insights
Mid-Size Vehicles Underperform Market Mid-Size Segment Underperforms
$15,000
Mid-Size Segment YTD % Difference
0.8%
Optima
$14,000
0.7%
Auction Values
Fusion $13,500
0.5%
Camry
0.5%
MAZDA6
$13,000
0.1%
Malibu
$12,500
-0.3%
Sonata
-0.6%
Accord
$12,000
-0.6%
Legacy
$11,500
CY 2012
$11,000
Jan
Feb
CY 2013
Mar
Apr
Passat
CY 2014
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Source: Kelley Blue Book Automotive Insights
•
MY 2011 - 2013
Altima
$14,500
The mid-size vehicle segment ended the year 2.7 percent below calendar year 2012 figures. As a result, the segment started 2014 an average of $285, or 2.2 percent lower than at the start of 2013.
-4.0%
-1.3% -3.2%
-3.0%
January 24, 2014 vs. January 3, 2014
•
-2.0%
-1.0%
0.0%
JANUARY 2014
2.0%
Throughout the first month of the new year, the vehicles within the mid-size segment that had the largest four-week percentage change were the Volkswagen Passat and Subaru Legacy, down 3.2 percent and 1.3 percent respectively.
The statements set forth in this publication are the opinions of the authors and are subject to change without notice. This publication has been prepared for informational purposes only. Kelley Blue Book assumes no responsibility for errors or omissions. 3 BLUE BOOK Used-Car Market Report
1.0%
Source: Kelley Blue Book Automotive Insights
HOT USED-CAR REPORT:
The Midwest Deep Freeze Impacts KBB.com Shopper Activity - Arthur Henry, senior manager of market intelligence and market analyst, Kelley Blue Book Kelley Blue Book’s Hot Used-Car Report captures monthly used-car shopper activity on KBB.com, including a list of the top and bottom movers in the same time period. Results are provided by the Kelley Blue Book Market Intelligence Team, in an effort to help dealers better understand which used vehicles consumers are looking at most each month.
Monthly Used-Car Shopping Activity Growth Top/Bottom 10 Models 18.8%
2011 Mercedes-Benz E-Class
2011 Acura MDX
15.5%
2011 Ford F150 Super Cab
14.4%
2011 Honda Odyssey
14.1%
2011 Toyota Highlander
13.8%
3.7%
Full-Size Pickup Truck
3.5%
Full-Size Crossover
2.3%
Compact Luxury Car
2.0%
Luxury Car
1.7%
12.0%
Luxury Sport Utility
1.7%
11.6%
Mid-Size Sport Utility
1.7%
10.7%
2011 Jeep Grand Cherokee
7.1%
2011 Honda Accord
5.3% -7.3%
2007 Honda CR-V
Mid-Size Crossover
1.5%
Compact Crossover
1.0%
Entry Luxury Car
Hybrid Car
0.1% -0.5%
Mid-Size Car
-10.9%
-1.1%
Premium Sports Car
-1.4%
2010 Toyota Prius
-11.1%
Premium Luxury Car
-1.5%
2007 Pontiac G6
-11.5%
Compact Car
-1.6%
-15.3%
2008 Chevrolet Cobalt 2008 Cadillac SRX
-25.6%
2007 Jaguar XK Series
-26.5%
2007 Chevrolet Silverado 1500 Regular Cab 2010 Jaguar XK Series 2007 GMC Sierra (Classic) 1500 Regular Cab
-100%
-35.1%
Minivan
-2.4%
Mid-Size Pickup Truck
-2.8%
Subcompact Car
-3.3%
Full-Size Car
-3.8%
Van
-5.8%
-38.7%
Sports Car
-6.1%
-40.4%
High Performance
-50% 0% 50% 100% % Change in Share Month-Over-Month Information based on 2011 to 2007 Model-Year Vehicles
• •
5.2%
Luxury Crossover
2011 Honda Civic
2007 Toyota RAV4
•
Full-Size Sport Utility
2011 Toyota RAV4
2011 Honda CR-V
•
Monthly Used-Car Shopping Activity Growth Segments
-6.9%
-40% -30% -20% -10%
0%
10%
20%
30%
40%
% Change in Share Month-Over-Month Information based on 2011 to 2007 Model-Year Vehicles
Share of used-car shopping activity for full-size SUVs, luxury crossovers and full-size pickup trucks increased in December, particularly in the midwest. GM is the leading brand in the Midwest with the Tahoe, Suburban and Yukon the most shopped models in the region. Most shoppers in this region favor domestic automobiles, but GM tops with its product offerings in the full-size segment. The leading truck in the segment in the Midwest is the Ford F-150, followed by Silverado. The Lexus RX is the key driver among Midwest shoppers in the luxury crossover segment.
About Kelley Blue Book (www.kbb.com) Founded in 1926, Kelley Blue Book, The Trusted Resource®, is the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry. Each week the company provides the most market-reflective values in the industry on its top-rated website KBB.com, including its famous Blue Book® Trade-In and Suggested Retail Values, and Fair Purchase Price, which reports what others are paying for new cars this week. The company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies, and governmental agencies. For two years running, Kelley Blue Book’s KBB.com ranked highest in its category for brand equity and was named Online Auto Shopping Brand of the Year in the 2012 and 2013 Harris Poll EquiTrend® study. Kelley Blue Book Co., Inc. is a subsidiary of AutoTrader Group, which includes AutoTrader.com, vAuto, VinSolutions and HomeNet Automotive. AutoTrader Group is a majority-owned subsidiary of Cox Enterprises.
4 BLUE BOOK Used-Car Market Report
JANUARY 2014
