C A N A RY W H A R F C U R V E TOWER HAMLETS
The Canary Wharf Curve, located east of the City of London, has been transformed in to a state-of-the-art curved digital screen.
A11
Rd Burdett
Langdon Park
Chrisp St
Rhodes well Rd
A13
Limehouse E India
Rotherhithe Tunnel
The area hosts the world headquarters of many global financial businesses, employing some of the highest paid workers in London including Barclays, Citigroup, Clifford Chance, Credit Suisse, Infosys, Fitch Ratings, HSBC, J.P. Morgan, KPMG, MetLife, Morgan Stanley, RBC, Skadden, State Street and Thomson Reuters. Savills, a top-end estate agency recommends that ‘extreme luxury’ and ultramodern residential properties are to be found at Canary Riverside, West India Quay, Pan Peninsula and Neo Bankside.
Dock Rd
Link ouse Limeh
Narro w St
Approach Nothern Tunnel Blackwall
B140
Situated on a busy London interchange and facing traffic heading eastbound in to Canary Wharf/Blackwall Tunnel, this screen delivers an audience of over 1.3 million every two weeks.
All Saints Poplar A1261
Salter Rd
Westferry West India Quay
Canary Wharf A1206
Isle of Dogs
S P E C I F I C AT I O N
S L O T D U R AT I O N
LOOP LENGTH
RESOLUTION
F I L E F O R M AT
I L L U M I N AT I O N
PRODUCTION
10 SECONDS
50 SECONDS
1200 X 280 PIXELS
JPEG
D I G I TA L
S TAT I C , L AY E R E D A N D DY N A M I C D I G I TA L
DEMOGRAPHICS F O RT N I G H T LY I M PA C T S 1 , 2 9 9 , 0 1 6
4 2/5 8 % MALE/FEMALE
22%
55%
AB
ABC1
COLOUR MODE RGB ( true black = RO,GO,BO) - CMYK not accepted. It is preferable to use bold and contrasting colours with full shades as they look better on LED displays. Large and legible fonts – minimum pixel height for text 5 pixels No gradients
15%
18%
ASPIRING URBANITIES (INDEX 239)
EMERGING INFLUENCERS (INDEX 144)
58%
42%
16-44 YEARS OLD
YO U N G A D U LT S
FILE NAME
D E L I V E RY O F A RT W O R K
Please label file with campaign name and panel
Email
[email protected] (at least
name: BRANDNAME_CANARYWHARFCURVE.file
four working days prior to in-charge)
format
C O N TA C T For all enquires please contact:
[email protected]