Content Marketing Secretsâ¢
Content Marketing Secrets™ “Tested Methods to Develop and Repurpose Highly-Profitable Content Developed for HighEnd Clients … Even If You Start from Scratch”
Exclusively presented by
Alex Mandossian
YOUR NAME: _____________________________________ © 2014 HangoutMarketingTraining.com All Rights Reserved.
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The 3 Primary Types of Online Content Type 1: ________ content or “___________” word Type 2: ________ content or “___________” word Type 3: ________ content or “___________” word
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Content Marketing Common MYTH “CONTENT is king … and is the key to online success”
Content Marketing Tested TRUTH “____________ is king … and is the key to online success”
Premium Client Flow ROADBLOCK “The tendency and ‘need’ to be 100% ______________.” USEFUL TAKE-AWAYS:
“We don’t see things as they are, we see them as we are.” Anais Nin (1903–1977), novelist who is known for her published diaries. © 2014 HangoutMarketingTraining.com All Rights Reserved.
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5 Keys to Designing Editorial Calendars KEY #1: Your “root content” must be __________ KEY #2: Never design ____-part editorial content KEY #3: Go “__________” and “wide” on 1st PART KEY #4: Go “deep” and “__________” on other PARTS KEY #5: Each 5-PART “____________” yields __ weeks USEFUL TAKE-AWAYS:
“The risk of insult is the price of clarity.” Roy H. Williams (1955-Present), author, mentor, ad consultant. © 2014 HangoutMarketingTraining.com All Rights Reserved.
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Multi-Part Submission Sample Titles “5 Steps to Getting More Things Done Daily” “7 Mistakes Most Content Marketers Make” “3 Secrets to Attract Wealth Without Risk” “12 Ways to Win Any Argument Every Time” “8 Principles to Finding Your Soul Mate” “6 Strategies to Housebreak Your Dog” “4 Fundamentals to Improving Your IQ” “11 Tips to Living a Healthier Lifestyle” USEFUL TAKE-AWAYS:
“My life is my message.” Mahatma Gandhi (1869–1948), spiritual leader and pioneer of nonviolent, mass civil disobedience. © 2014 HangoutMarketingTraining.com All Rights Reserved.
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Your Turn to Submit Sample Titles
USEFUL TAKE-AWAYS:
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Content Repurposing Common MYTH “MULTI-TASKING increases personal productivity”
Content Repurposing Tested TRUTH “Multi-Tasking ____________ personal productivity”
Premium Client Flow ROADBLOCK: “The tendency to be ______________ with daily tasks” USEFUL TAKE-AWAYS:
“Doing isn’t difficult, deciding is.” Foster Hibbard - renowned info marketer and former Director of the Napoleon Hill Academy.
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The 2-Phase Repurposing Promo Roadmap
Phase #1: (7-10 min HOA)
PHASE #2: (Gets Maximum Exposure)
Irresistible Offer
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Why Outsource Your Repurposing Tasks USEFUL TAKE-AWAYS:
USEFUL TAKE-AWAYS:
“Full effort is full victory.” Mahatma Gandhi (1869–1948), spiritual leader and pioneer of nonviolent, mass civil disobedience. © 2014 HangoutMarketingTraining.com All Rights Reserved.
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Winning Repurposed Content Samples
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Write 3 “TAKE-AWAYS” from Session 1)
2)
3)
“It’s what you learn after you know it all the counts.” John Wooden (1910-2010), retired basketball coach, author, thought leader. © 2014 HangoutMarketingTraining.com All Rights Reserved.
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