Getting Ready for
Getting Ready for
DoG Logo
November 28 - #GivingTuesday
Agenda
● What is a Giving Day and what does that mean for your organization? ● 4 Steps to Participate in #BrooklynGives ● Quick Guide to GiveGab’s Features ● Q&A ● Demo!
What is a Giving Day?
● A powerful 24-hour online fundraising event that unites a community around local causes ● Leverage the marketing power of the Brooklyn nonprofit sector and the platform being used ● Great opportunity to capitalize on the energy, branding, and goodwill of an established day ● Acquire new donors and supporters who are looking to support nonprofits on #BrooklynGives ● A fun 24-hour event for your staff, donors, volunteers, supporters, and community!
Advantages of Participating ● Raise awareness and money for your organization in a single day while celebrating your community ● Attract and find new donors and volunteers. ● Free Use of Robust, Modern Software and Digital Tools with customized branding ● Be exposed to more potential donors and leverage all marketing and PR associated with the day at no cost. ● Free educational webinars, coaching emails, how-to articles, promotional materials, downloadables, and more!
4 Simple Steps to Participate
1. 2. 3. 4.
Register your organization Customize Your Profile Prepare for the Day Promote #BrooklynGives
Signing Up for #BrooklynGives Head to gvgb.co/BklynGivesReg
Your Preparation Checklist
Your Preparation Checklist
Screenshots of Giving Day Checklist Incomplete → Complete
About Your Organization
Tell Your Story
Highlight Your Impact
Highlight Your Impact
Highlight Your Impact
Screenshots of the “Donation Levels” Section of DoG Dashboard reflected on a Giving Day profile
Immediate Gratitude
Immediate Gratitude
Immediate Gratitude
Recruit Your Champions
Recruit Your Champions
Recruit Your Champions
Recruit Your Champions
Recruit Your Champions
Screenshots of the “Add Fundraisers” Section of DoG Dashboard and examples of Giving Day Fundraising Pages
Preparing for #BrooklynGives ● Sign up for our last webinar, and check out our recorded webinar series ○
Preparing for Giving Tuesday by Big Duck - Oct 24
● Secure your sponsors and matching funds ● Start thinking about potential P2P Fundraisers ● Define your Giving Day Goals
Promoting #BrooklynGives ● Start developing your #BrooklynGives Communications Plan ● Use #BrooklynGives graphics for promotions ● Utilize your supporters with BIG voices ● Check out the Nonprofit Toolkit
Who is GiveGab?
Quick Guide to GiveGab
1. Simple and Transparent Pricing for Nonprofits 2. Mobile Responsive Design on Every Page 3. Easy Repeat Giving for #BrooklynGives 4. Safe, Secure and Reliable 5. Available Year Round at No Additional Cost
Simple Pricing Oct 20 - Dec 1 Per Donation Fee
All Other Times Per Donation Fee
2% Platform Fee + 2.2% Credit Card Fee (3.5% + $0.30 for American Express) 2-7% Platform Fee (depending on the GiveGab plan you choose)
+
2.2% Credit Card Fee (3.5% + $0.30 for American Express)
Simple Pricing
● Platform fee capped at $20 per transaction ● Donors always have the option to cover all fees ● Historically 65%-75% of donors opt to cover fees on the GiveGab platform - potentially dropping your effective rate to 1.8% per donation
Mobile Responsive ● On average 61% of all emails are opened on a mobile device ● Your Giving Day is completely mobile responsive on every page ● Donors can give easily on any internet enabled device
Give & Give Again
Other suggested organizations (based on causes) to donate to
Security & Reliability
● Partner with Stripe - PCI Level 1 Payment Processor ● All organizations verified nonprofits ● Fail Safe Redundancy Plans for #BrooklynGives ○ Load Testing ○ Cloud Services ○ Backup Plans ● Complete Transparency with Nonprofits and donors ● Plans already in place so you never have to worry
Year Round Features ● ● ● ● ● ● ● ● ● ●
Donor CRM Volunteer Management Fundraising Events Custom Campaigns Peer-to-Peer Fundraising Personalized Donation Form Immediate Thank You Messages In-App Messaging to Supporters Automatic Nightly ACH Transfers Fast Responding Customer Support It’s free to maintain a GiveGab account 24/7 365!
Your Next Steps
● Sign up for #BrooklynGives ● Like/Follow #BrooklynGives on Facebook + Twitter ● Watch your inbox for important emails ● Sign up for our second webinar ○ Nov 8 - Final Steps to Success for #BrooklynGives ● Check out the Nonprofit Toolkit
Questions? DoG Logo
DoG Date
Demo Time! DoG Logo
Walking you through the #BrooklynGives Sign Up Process and Steps to Participate!
DoG Logo
November 28 - #GivingTuesday
Agenda
● What is a Giving Day and what does that mean for your organization? ● 4 Steps to Participate in #BrooklynGives ● Quick Guide to GiveGab’s Features ● Q&A ● Demo!
What is a Giving Day?
● A powerful 24-hour online fundraising event that unites a community around local causes ● Leverage the marketing power of the Brooklyn nonprofit sector and the platform being used ● Great opportunity to capitalize on the energy, branding, and goodwill of an established day ● Acquire new donors and supporters who are looking to support nonprofits on #BrooklynGives ● A fun 24-hour event for your staff, donors, volunteers, supporters, and community!
Advantages of Participating ● Raise awareness and money for your organization in a single day while celebrating your community ● Attract and find new donors and volunteers. ● Free Use of Robust, Modern Software and Digital Tools with customized branding ● Be exposed to more potential donors and leverage all marketing and PR associated with the day at no cost. ● Free educational webinars, coaching emails, how-to articles, promotional materials, downloadables, and more!
4 Simple Steps to Participate
1. 2. 3. 4.
Register your organization Customize Your Profile Prepare for the Day Promote #BrooklynGives
Signing Up for #BrooklynGives Head to gvgb.co/BklynGivesReg
Your Preparation Checklist
Your Preparation Checklist
Screenshots of Giving Day Checklist Incomplete → Complete
About Your Organization
Tell Your Story
Highlight Your Impact
Highlight Your Impact
Highlight Your Impact
Screenshots of the “Donation Levels” Section of DoG Dashboard reflected on a Giving Day profile
Immediate Gratitude
Immediate Gratitude
Immediate Gratitude
Recruit Your Champions
Recruit Your Champions
Recruit Your Champions
Recruit Your Champions
Recruit Your Champions
Screenshots of the “Add Fundraisers” Section of DoG Dashboard and examples of Giving Day Fundraising Pages
Preparing for #BrooklynGives ● Sign up for our last webinar, and check out our recorded webinar series ○
Preparing for Giving Tuesday by Big Duck - Oct 24
● Secure your sponsors and matching funds ● Start thinking about potential P2P Fundraisers ● Define your Giving Day Goals
Promoting #BrooklynGives ● Start developing your #BrooklynGives Communications Plan ● Use #BrooklynGives graphics for promotions ● Utilize your supporters with BIG voices ● Check out the Nonprofit Toolkit
Who is GiveGab?
Quick Guide to GiveGab
1. Simple and Transparent Pricing for Nonprofits 2. Mobile Responsive Design on Every Page 3. Easy Repeat Giving for #BrooklynGives 4. Safe, Secure and Reliable 5. Available Year Round at No Additional Cost
Simple Pricing Oct 20 - Dec 1 Per Donation Fee
All Other Times Per Donation Fee
2% Platform Fee + 2.2% Credit Card Fee (3.5% + $0.30 for American Express) 2-7% Platform Fee (depending on the GiveGab plan you choose)
+
2.2% Credit Card Fee (3.5% + $0.30 for American Express)
Simple Pricing
● Platform fee capped at $20 per transaction ● Donors always have the option to cover all fees ● Historically 65%-75% of donors opt to cover fees on the GiveGab platform - potentially dropping your effective rate to 1.8% per donation
Mobile Responsive ● On average 61% of all emails are opened on a mobile device ● Your Giving Day is completely mobile responsive on every page ● Donors can give easily on any internet enabled device
Give & Give Again
Other suggested organizations (based on causes) to donate to
Security & Reliability
● Partner with Stripe - PCI Level 1 Payment Processor ● All organizations verified nonprofits ● Fail Safe Redundancy Plans for #BrooklynGives ○ Load Testing ○ Cloud Services ○ Backup Plans ● Complete Transparency with Nonprofits and donors ● Plans already in place so you never have to worry
Year Round Features ● ● ● ● ● ● ● ● ● ●
Donor CRM Volunteer Management Fundraising Events Custom Campaigns Peer-to-Peer Fundraising Personalized Donation Form Immediate Thank You Messages In-App Messaging to Supporters Automatic Nightly ACH Transfers Fast Responding Customer Support It’s free to maintain a GiveGab account 24/7 365!
Your Next Steps
● Sign up for #BrooklynGives ● Like/Follow #BrooklynGives on Facebook + Twitter ● Watch your inbox for important emails ● Sign up for our second webinar ○ Nov 8 - Final Steps to Success for #BrooklynGives ● Check out the Nonprofit Toolkit
Questions? DoG Logo
DoG Date
Demo Time! DoG Logo
Walking you through the #BrooklynGives Sign Up Process and Steps to Participate!
