Interiors

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StyleSpeak Vol.5 No.3 May 2012 Rs.100

FACE TO FACE Pg.56

Dr. Nirmala Shetty celebrates 20 years of Nirmal Herbal

SUMMER SIREN Pg.61

Vaishali Desai sizzles at Savio John Pereira’s salon

The

37

pages of

GORGEOUS Design

The

Interiors’Issue

STYLESPEAKERS

Nalini Naegamvala and Savio John Pereira talk about their association with StyleSpeak

ss| interiors’Special

Best FACE forward

THE OBEROI SPA, New Delhi, (India) overlooks the central water body, featuring an entrance with a Zen-like ambience, complemented by marble, oak wood and antique-finished metal interiors that set the mood for a therapeutic experience. Meanwhile, the predominant use of beige and white imbues the space with a sense of calm. The AWAY SPA at the Starwood Resort (Maldives) features a stunning entrance that exploits the coast’s natural beauty, fusing it with a stylish design.

A beautiful entrance to a spa or salon is half the battle won

The sustainable WOLGAN VALLEY RESORT & SPA (Australia) is fully committed to supporting regional artisans, and much of the furniture and artwork visible at the entrance were commissioned locally, giving customers an authentic feeling as soon as they walk in.

Words | Nadia Di Martino

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mid the fast-sprouting crop of salons and spas, your best chance to lure clients is through a dazzling entrance. When a salon or a spa has a beautiful entrance, chances of first time walk-in clients increase manifold. The iconic Golden Door spa in Southern California is just one example of how the entrance of a spa is vital to the success of the whole structure. According to John Atwood, EVP, Business Development at Innovative Spa Management, a US company that helps spas to differentiate and enhance their brand: “Every spa must develop a sense of arrival that creates a transition from the outside world! This includes the physical design of the entrance but it also must include the sense of smell with environmental aroma and the sense of touch with unique textures.”

complimentary cups of tea to people who say they have a cold, perhaps. Others are prettying up lobbies—and even driveways—to enhance views and make them easier to navigate,” according to the WSJ. This is something that spas should consider too in today’s competitive landscape. Keep reading to learn about the most iconic spa entrances and get the inspiration you need to boost your own spa:

The overall design of the entrance to the SPA MONTAGE LAGUNA BEACH (US) reflects the spa guiding philosophy: “Artful design... inspired results.” Spa Montage portrays the California Arts and Crafts movement with its warm, craftsman-style decor, dark wood and rose marble accents. The OBEROI WILDFLOWER HALL (Himalayas) makes of breathtaking views the main ingredient in its therapy; so the outdoor heated Jacuzzi helps customers unwind surrounded by nature.

The quest for the perfect spa implies that every detail, and particularly the entrance, has to feature an appealing, comfortable and innovative design while representing customers’ aspirations. A recent article on the Wall Street Journal highlights the importance of hotels halls where, focusing on attention to details, hotel chains are trying to provide the perfect fusion between customer service and marketing. The goal is to “dazzle guests during the first, crucial 15 minutes of their stay—or at least avoid annoying them. Some hotels train front-desk employees to glean information during checkin chitchat that they can later use to impress guests. For example, sending

Away Spa

The ROYAL SPA in the Royal Savoy Hotel located on the harbour of Funchal (Madeira Island) is architecturally designed to allow spa users to appreciate the breathtaking views on the Atlantic Ocean.

The entrance to THE SPA AT MAIA (Seychelles) is reached by golf buggy,

where you are greeted by a butler and walked through the gardens to reach your treatment room. Each pavilion Wolgan Valley Resort & Spa is divided by natural rock and tropical plants and comprises an open-air treatment room, a private garden and a bathing area. Guests can relax to the sounds of birdsong and nearby waterfalls. EDEN HALL DAY SPA (England) is a 19th Century Grade II listed building formerly Middleton Towers and Chapel. The main entrance to the spa holds a natural well, which is one of the first water features guests will see on arrival and is said to have healing properties.

Wolgan Valley Resort & Spa

THE ORIENT SPA in Kerala (India) offers a “Bali” style scenic to the waters, the nest to enjoy spa treatments. Situated in naturalistic view of Kerala, the spa instills the essence of spa therapy in every corner starting from the luxurious entrance. The spa at the FOUR SEASONS HOTEL Eden Hall Day Spa IN MUMBAI (India) introduces customers to a world of relaxation and luxury that are typical to the hotel chain worldwide.SS

The Oberoi spa

Royal Spa

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Spa Montage Laguna Beach

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