Min Cai CFP final presentation
Proposal Considering Final Project Min Cai
Multiculture
4. 26. 2017
What? I’m interested in multi-culture (west and east). I will focus on Chinese and American culture and to investigate graphic design area mainly. To explore and hybrid Chinese and American contemporary graphic design. To understand what the society and culture background influenced them, try to develop Chinese graphic design, think about how what design hybrid can be, not just grabbing random things from the West to the East.
Chinese elements
Western elements
Chinese design idea/concept
Western design idea/concept
Why？ I’m Chinese, and graphic designer. but graphic designer’s status in China is very low, I want to develop Chinese graphic design and I don't like the way how Chinese designs always copy from other countries.
MADE IN CHINA
Lv luxury bag $1960
Celine spring runway
Chinese workers bag $3
Burberry scarf with Chinese
Chanel bag compare with Chinese
Gucci using Chinese elements as
element
Medicine bag
a decoration
movie poster
<Mulan> movie poster
Who？ Chinese graphic designers, or Chinese graphic design students.
Context？ Is Chinese contemporary graphic design Chinese or American? How we define Chinese design? Should we pay more attentions to our history or investigate new things?
How？ 1. situationist: create situation that people can experience reveal and pursue authentic need and desire life..thing that real. 2. speculative: create for future ( a series of posters of experimenting different …)
Identities Designed by Lava
A series of posters
Western
Eastern
tool:
tool:
methodology:
methodology:
medium:
medium:
color:
color:
shape:
shape:
pattern:
pattern:
material:
material:
idea:
idea:
culture:
culture:
lifestyle:
lifestyle:
politics:
politics:
elements:
elements:
philosophy:
philosophy:
form:
form:
structure:
structure:
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.
.
.
.
.
.
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.
.
.
.
Multiculture
4. 26. 2017
What? I’m interested in multi-culture (west and east). I will focus on Chinese and American culture and to investigate graphic design area mainly. To explore and hybrid Chinese and American contemporary graphic design. To understand what the society and culture background influenced them, try to develop Chinese graphic design, think about how what design hybrid can be, not just grabbing random things from the West to the East.
Chinese elements
Western elements
Chinese design idea/concept
Western design idea/concept
Why？ I’m Chinese, and graphic designer. but graphic designer’s status in China is very low, I want to develop Chinese graphic design and I don't like the way how Chinese designs always copy from other countries.
MADE IN CHINA
Lv luxury bag $1960
Celine spring runway
Chinese workers bag $3
Burberry scarf with Chinese
Chanel bag compare with Chinese
Gucci using Chinese elements as
element
Medicine bag
a decoration
movie poster
<Mulan> movie poster
Who？ Chinese graphic designers, or Chinese graphic design students.
Context？ Is Chinese contemporary graphic design Chinese or American? How we define Chinese design? Should we pay more attentions to our history or investigate new things?
How？ 1. situationist: create situation that people can experience reveal and pursue authentic need and desire life..thing that real. 2. speculative: create for future ( a series of posters of experimenting different …)
Identities Designed by Lava
A series of posters
Western
Eastern
tool:
tool:
methodology:
methodology:
medium:
medium:
color:
color:
shape:
shape:
pattern:
pattern:
material:
material:
idea:
idea:
culture:
culture:
lifestyle:
lifestyle:
politics:
politics:
elements:
elements:
philosophy:
philosophy:
form:
form:
structure:
structure:
.
.
.
.
.
.
.
.
.
.
.
.
