Moments of Power 5-8
Moments of Power 5-8 Getting your customers ‘over the line’ and increasing sales The 8 Moments of Power (MOP) teach you how to recognize and apply 8 key principles of human behaviour to win and keep customers. MOP 5-8 can be applied to sell more effectively.
How to implement these principles into sales: Moment of Power
Examples for our organization
Suggested language for my team
MOP #5: Power of Going First: Give to build relationships and don’t expect anything in return Be the first to give information, compliments, your time, etc.
Use (significant, personalized and unexpected) gifts and concessions
Make a concession when someone says “no” to your first offer
MOP #6: Power of (not) Losing: Create a sense of urgency Suggest that something is rare or can be lost
Create a sense of urgency through loss language, rivalry, showing how your offer is different
Moment of Power
Examples for our organization
Suggested language for my team
MOP #7: Power of Commitment: Get people to make a commitment
Start with a small request to ‘get a foot in the door’.
Get people to make a commitment (take a stand) in the beginning and then show them their progress towards the goal
Commitments should be made actively, ‘in public’ and voluntarily
MOP #8: Power of the Crowd: Provide proof that your solution is successful and popular
Provide evidence of what others are thinking, feeling or doing
Show responses of others, others’ past successes and testimonials
How to implement these principles into sales: Moment of Power
Examples for our organization
Suggested language for my team
MOP #5: Power of Going First: Give to build relationships and don’t expect anything in return Be the first to give information, compliments, your time, etc.
Use (significant, personalized and unexpected) gifts and concessions
Make a concession when someone says “no” to your first offer
MOP #6: Power of (not) Losing: Create a sense of urgency Suggest that something is rare or can be lost
Create a sense of urgency through loss language, rivalry, showing how your offer is different
Moment of Power
Examples for our organization
Suggested language for my team
MOP #7: Power of Commitment: Get people to make a commitment
Start with a small request to ‘get a foot in the door’.
Get people to make a commitment (take a stand) in the beginning and then show them their progress towards the goal
Commitments should be made actively, ‘in public’ and voluntarily
MOP #8: Power of the Crowd: Provide proof that your solution is successful and popular
Provide evidence of what others are thinking, feeling or doing
Show responses of others, others’ past successes and testimonials
