Moovweb 5 Feature Overview User Experience Modes
Moovweb 5 Feature Overview User Experience Modes Business Benefits DEVICE CAPABILITIES
There are several key benefits to using Modes to manage and deliver targeted experiences to your site visitors: • Allows you to launch new user experiences or replace existing ones in real-time. • Delivers custom experiences to different endpoints from the same source site. • Integrates with Moovweb and performance infrastructure. • Supports continuous and iterative user experience testing in the Moovweb Cloud. • Easily manages and switches among live and preview user experiences. • Delivers A/B tests to compare and report on live user experiences. • Seamlessly handles multiple experiences, including mobile, app, and desktop. • Centralizes management of all endpoint experiences. • Unifies delivery of high performance experiences for each endpoint.
LANGUAGE EXPERIMENTS
A/B TEST
ENDPOINTS
DEVICE SITE ADMIN
Your visitors would like your site to adapt to the device they are using, and they don’t want to have to wait for extra assets and features their device can’t use. Moovweb 5’s new Modes feature leverages Moovweb’s responsive delivery to provide user experiences that target any endpoints you need to reach, including mobile web, mobile app, tablet, desktop, and smart tv.
How Can Modes Help You? Modes let you deliver targeted experiences to a specific endpoint based on your own business objectives. Mode management offers you real device detection, so you can fine-tune your visitors’ experiences based on device capabilities, location, language, participation in your loyalty programs, or any other criteria you define. The Moovweb Control Center gives you one central location to create and manage Modes. There you can launch both live and preview Modes, making it easy to experiment and refine your presentation, improving your site’s flexibility and agility. Modes also allow you to test alternate experiences and learn from the results to drive more user engagement and further your business objectives. Modes enable you to deliver different experiences from a single domain, from subdomains, or even a combination of both. By adjusting the Modes you present, you can implement and manage the positioning strategy that best suits your vision.
Moovweb 5 Feature Overview — User Experience Modes
1
ABOUT MOOVWEB
Usage: What You Can Do with Moovweb Modes
About Moovweb: Moovweb is a cloud-based platform that empowers organizations to leverage their existing web investments to deliver fully responsive experiences in a fraction of the time it would take to rewrite their site. Moovweb customers are able to personalize and improve upon those responsive experiences in just days. The results are dramatically better business results, lower cost of ownership and accelerated digital agility. The Moovweb platform is one of the world’s most secure and powerful, handling more than 25 billion mobile page requests this year for many of the world’s largest mobile sites and apps, including Accenture, Cox Communications, Macy’s, GNC, Campbell’s, Fairmont Hotels, Sur la Table, Chico’s, Sharpie and dozens of others. Moovweb is headquartered in San Francisco, with offices in New York and London.
Target Visitors Using Mode Management
To learn more, visit us on the web at www.moovweb.com Moovweb 201 Spear Street, 3rd Floor San Francisco CA 94105 1-877-666-8932 [email protected] @moovweb
Take advantage of Moovweb’s responsive delivery, providing custom user experiences for any endpoint across one or more domains. Mode management in Moovweb 5 gives you the ability to create and deliver multiple user experiences in real time to different users on a single endpoint or device type based on criteria you define. Moovweb will deliver a highly targeted user experience to each user, using either explicit experience delivery or real device detection. Supports Explicit Experience Delivery: You can define how the t.engine that powers your site’s Moovweb transformations should customize each user experience for a given endpoint. Moovweb 5 provides common rules for endpoint targeting such as useragents, device types, and location. It also allows you to create custom rules that match your own business requirements, including demographics you provide from your own customer database.. Integrates with Moovweb’s Real Device Detection: Moovweb can deliver user experiences based on actual device capabilities, such as geolocation, data connection speed, or local time. By detecting the actual features of the visitor’s device before sending out the page, you can deliver a tailored experience that is specific to the abilities of every endpoint you support. Learn from Experience Testing: Moovweb Modes enable continuous and iterative testing to help you learn quickly from your visitors, and build highly engaging and high performance user experiences. Modes help you optimize the entire user experience as measured through real customer engagement. Preview Modes allow you to take advantage of user testing before an experience is launched live. Modes also support basic A/B testing, as well as advanced experience testing powered by Moovweb for anything from a cosmetic site changes to introducing a completely different flow. Support Multiple Platforms and Endpoints
Moovweb® is a registered trademark of Moov Corporation. All other registered and unregistered trademarks in this document are the sole property of their respective owners. © 2014 Moovweb All rights reserved. v.01 April 2014
Modes let you provide custom user experiences for multiple endpoints such as mobile, tablet, and desktop. Manage multiple user experiences for every platform and device, including your desktop site. Take full advantage of the Moovweb responsive delivery to provide a unified experience throughout your entire flow. Modes Work With or Without Subdomains Whether you want to use subdomains or a single domain to deliver custom experiences for different endpoints, Moovweb Modes let you a wide range of distinct endpoints. Thanks to the convenience of Mode management in Moovweb 5, you can now support different endpoints using a single domain, subdomains, or a combination of the two.
Moovweb 5 Feature Overview — User Experience Modes
2
There are several key benefits to using Modes to manage and deliver targeted experiences to your site visitors: • Allows you to launch new user experiences or replace existing ones in real-time. • Delivers custom experiences to different endpoints from the same source site. • Integrates with Moovweb and performance infrastructure. • Supports continuous and iterative user experience testing in the Moovweb Cloud. • Easily manages and switches among live and preview user experiences. • Delivers A/B tests to compare and report on live user experiences. • Seamlessly handles multiple experiences, including mobile, app, and desktop. • Centralizes management of all endpoint experiences. • Unifies delivery of high performance experiences for each endpoint.
LANGUAGE EXPERIMENTS
A/B TEST
ENDPOINTS
DEVICE SITE ADMIN
Your visitors would like your site to adapt to the device they are using, and they don’t want to have to wait for extra assets and features their device can’t use. Moovweb 5’s new Modes feature leverages Moovweb’s responsive delivery to provide user experiences that target any endpoints you need to reach, including mobile web, mobile app, tablet, desktop, and smart tv.
How Can Modes Help You? Modes let you deliver targeted experiences to a specific endpoint based on your own business objectives. Mode management offers you real device detection, so you can fine-tune your visitors’ experiences based on device capabilities, location, language, participation in your loyalty programs, or any other criteria you define. The Moovweb Control Center gives you one central location to create and manage Modes. There you can launch both live and preview Modes, making it easy to experiment and refine your presentation, improving your site’s flexibility and agility. Modes also allow you to test alternate experiences and learn from the results to drive more user engagement and further your business objectives. Modes enable you to deliver different experiences from a single domain, from subdomains, or even a combination of both. By adjusting the Modes you present, you can implement and manage the positioning strategy that best suits your vision.
Moovweb 5 Feature Overview — User Experience Modes
1
ABOUT MOOVWEB
Usage: What You Can Do with Moovweb Modes
About Moovweb: Moovweb is a cloud-based platform that empowers organizations to leverage their existing web investments to deliver fully responsive experiences in a fraction of the time it would take to rewrite their site. Moovweb customers are able to personalize and improve upon those responsive experiences in just days. The results are dramatically better business results, lower cost of ownership and accelerated digital agility. The Moovweb platform is one of the world’s most secure and powerful, handling more than 25 billion mobile page requests this year for many of the world’s largest mobile sites and apps, including Accenture, Cox Communications, Macy’s, GNC, Campbell’s, Fairmont Hotels, Sur la Table, Chico’s, Sharpie and dozens of others. Moovweb is headquartered in San Francisco, with offices in New York and London.
Target Visitors Using Mode Management
To learn more, visit us on the web at www.moovweb.com Moovweb 201 Spear Street, 3rd Floor San Francisco CA 94105 1-877-666-8932 [email protected] @moovweb
Take advantage of Moovweb’s responsive delivery, providing custom user experiences for any endpoint across one or more domains. Mode management in Moovweb 5 gives you the ability to create and deliver multiple user experiences in real time to different users on a single endpoint or device type based on criteria you define. Moovweb will deliver a highly targeted user experience to each user, using either explicit experience delivery or real device detection. Supports Explicit Experience Delivery: You can define how the t.engine that powers your site’s Moovweb transformations should customize each user experience for a given endpoint. Moovweb 5 provides common rules for endpoint targeting such as useragents, device types, and location. It also allows you to create custom rules that match your own business requirements, including demographics you provide from your own customer database.. Integrates with Moovweb’s Real Device Detection: Moovweb can deliver user experiences based on actual device capabilities, such as geolocation, data connection speed, or local time. By detecting the actual features of the visitor’s device before sending out the page, you can deliver a tailored experience that is specific to the abilities of every endpoint you support. Learn from Experience Testing: Moovweb Modes enable continuous and iterative testing to help you learn quickly from your visitors, and build highly engaging and high performance user experiences. Modes help you optimize the entire user experience as measured through real customer engagement. Preview Modes allow you to take advantage of user testing before an experience is launched live. Modes also support basic A/B testing, as well as advanced experience testing powered by Moovweb for anything from a cosmetic site changes to introducing a completely different flow. Support Multiple Platforms and Endpoints
Moovweb® is a registered trademark of Moov Corporation. All other registered and unregistered trademarks in this document are the sole property of their respective owners. © 2014 Moovweb All rights reserved. v.01 April 2014
Modes let you provide custom user experiences for multiple endpoints such as mobile, tablet, and desktop. Manage multiple user experiences for every platform and device, including your desktop site. Take full advantage of the Moovweb responsive delivery to provide a unified experience throughout your entire flow. Modes Work With or Without Subdomains Whether you want to use subdomains or a single domain to deliver custom experiences for different endpoints, Moovweb Modes let you a wide range of distinct endpoints. Thanks to the convenience of Mode management in Moovweb 5, you can now support different endpoints using a single domain, subdomains, or a combination of the two.
Moovweb 5 Feature Overview — User Experience Modes
2
