Social Media Kit for Sellers AWS
Social Media Kit for Sellers #WantToWantTo
“All you ever wanted, you can now own.”
#1212OnlineFever
All information within this document is private and confidential, must not be shared, and is only meant to be seen by parties who have received this from ZALORA
2
ZALORA Campaign Hashtags Counting down to the #1212OnlineFever? So are we! As we get closer to the event day, content will be seeded via two main hashtags on ZALORA’s social media:
#WantToWantTo
#1212OnlineFever
Aspirational hashtag
Main-Event Hashtag
For aspirational posts, OOTDs, and beautiful scenic product shots to tease your fans of what’s to come
For deals & promotions
What is …. #WantToWantTo
(one two one two = 12.12 )
Our Story
On 12 December 2015, online partners from all over South East Asia gather for one common purpose: Create an online shopping extravaganza to give back to our beloved customers Our Mission
Turn our customers’ everyday ‘want-to-haves’ into reality
#1212OnlineFever Used as - An add-on to #WantToWantTo - A Hashtag to promote your Online Fever sales/deals/promotions “All you ever wanted, you can now own.”
Why should you join? Gain significant exposure for your Instagram posts! • Gain traction from our content seeding for over 8 countries (total reach >1mil) • Expected at least 1000 posts with #WantToWantTo over the campaign • Tap into the reach of participating influential partners that spans multiple industries • Increase the visibility of your Instagram accounts • During the campaign, we will repost a few of our best-looking seller posts!
How can you participate? Just post with either of the hashtags! In the next few pages you will find suggested social media language & examples. Help us build the campaign forward by spreading the word through #WantToWantTo & #1212OnlineFever! When can you start: From now till end of The Online Fever! Here are a few examples of how we're using it: "#WantToWantTo (do something)" + #1212OnlineFever”
#WantToWantTo (have something)" + #1212OnlineFever” Do you #WantToWantTo (own something)?" + #1212OnlineFever” #WantToWantTo (get this because)" + #1212OnlineFever
HOW IT WORKS
7
Suggested posts
From highlighting special deals & contest giveaways … Are you taking part contest giveaway?
in
a
Or perhaps you have a free gift with purchase deal? Put it all together in a styled post and push it out to your followers!
Suggested posts
To spelling out wishlists … A great way to showcase your Best Sellers in one spot and entice followers to put them in their wishlist!
Suggested posts
To showcasing your offerings for the ones who want it … Put together an outfit with your products as the main focus to get followers to think about improving their fashionably-styled OOTD with your items!
Suggested posts
To seeding the fun moments before the real shopping happens… Interact with followers and lifestyle content to the event but the products!
your post related without
Suggested posts
Not forgetting the aspirational shots that inspires your customers… Sometimes, a simple emotive post closes distance between you your followers
yet the and
Banner for 12.12
Download banners for 12.12 The Online Fever here to include into your social posts!
Different sizes are available for all social platforms.
We #WantToWantTo see it! #WantToWantTo & #1212OnlineFever on instagram
Questions? Contact us at: [email protected]
“All you ever wanted, you can now own.”
#1212OnlineFever
All information within this document is private and confidential, must not be shared, and is only meant to be seen by parties who have received this from ZALORA
2
ZALORA Campaign Hashtags Counting down to the #1212OnlineFever? So are we! As we get closer to the event day, content will be seeded via two main hashtags on ZALORA’s social media:
#WantToWantTo
#1212OnlineFever
Aspirational hashtag
Main-Event Hashtag
For aspirational posts, OOTDs, and beautiful scenic product shots to tease your fans of what’s to come
For deals & promotions
What is …. #WantToWantTo
(one two one two = 12.12 )
Our Story
On 12 December 2015, online partners from all over South East Asia gather for one common purpose: Create an online shopping extravaganza to give back to our beloved customers Our Mission
Turn our customers’ everyday ‘want-to-haves’ into reality
#1212OnlineFever Used as - An add-on to #WantToWantTo - A Hashtag to promote your Online Fever sales/deals/promotions “All you ever wanted, you can now own.”
Why should you join? Gain significant exposure for your Instagram posts! • Gain traction from our content seeding for over 8 countries (total reach >1mil) • Expected at least 1000 posts with #WantToWantTo over the campaign • Tap into the reach of participating influential partners that spans multiple industries • Increase the visibility of your Instagram accounts • During the campaign, we will repost a few of our best-looking seller posts!
How can you participate? Just post with either of the hashtags! In the next few pages you will find suggested social media language & examples. Help us build the campaign forward by spreading the word through #WantToWantTo & #1212OnlineFever! When can you start: From now till end of The Online Fever! Here are a few examples of how we're using it: "#WantToWantTo (do something)" + #1212OnlineFever”
#WantToWantTo (have something)" + #1212OnlineFever” Do you #WantToWantTo (own something)?" + #1212OnlineFever” #WantToWantTo (get this because)" + #1212OnlineFever
HOW IT WORKS
7
Suggested posts
From highlighting special deals & contest giveaways … Are you taking part contest giveaway?
in
a
Or perhaps you have a free gift with purchase deal? Put it all together in a styled post and push it out to your followers!
Suggested posts
To spelling out wishlists … A great way to showcase your Best Sellers in one spot and entice followers to put them in their wishlist!
Suggested posts
To showcasing your offerings for the ones who want it … Put together an outfit with your products as the main focus to get followers to think about improving their fashionably-styled OOTD with your items!
Suggested posts
To seeding the fun moments before the real shopping happens… Interact with followers and lifestyle content to the event but the products!
your post related without
Suggested posts
Not forgetting the aspirational shots that inspires your customers… Sometimes, a simple emotive post closes distance between you your followers
yet the and
Banner for 12.12
Download banners for 12.12 The Online Fever here to include into your social posts!
Different sizes are available for all social platforms.
We #WantToWantTo see it! #WantToWantTo & #1212OnlineFever on instagram
Questions? Contact us at: [email protected]
