SOCIAL 'TRIGGER' TEMPLATES FOR MORE TRAFFIC AND ENGAGEMENT
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How To Use These Triggers Social platforms are all about engagement. If you want traffic, you need more likes, shares, favorites, re-tweets, comments etc. More engagement = more traffic and new fans. The 11 social triggers in this resource will give you content ideas to build social posts that WILL get more engagement, traffic and fans.
Fill in the blanks
TRIGGER #1
Write a sentence where you encourage people to fill in the blank.
Example: “A Coke goes well with _____ “
This trigger can be used as a text update or you can create a fill-in-the-blanks image.
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TRIGGER #2
Caption This"
"
Ask people to come up with a caption for an interesting or funny image.
Caption this...
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TRIGGER #3
A Challenge
Challenge your audience to do something. "I bet you can't...
Post a challenge for your followers. It can be everything from a simple 'I bet you can't name 4 ...' to a longer ongoing challenge spanning over days or even weeks.
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TRIGGER #4
Facts
Interesting facts always grab some attention. Share interesting facts relevant to your audience.
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TRIGGER #5
Ask a Question
Ask questions. People can’t resist answering them.
Example from Coca Cola: The questions don’t have to be difficult or even thought provoking. Even the simplest and easiest questions can get a lot of engagement.
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TRIGGER #6
Share Your...
Ask your fans to share their best memories, stories, experiences, etc. Encourage fans share their story. This trigger may not be as viral as others, but will build a much stronger bond with your fans and followers. The user stories can also be used as testimonials and social proof if they are about your site or product.
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TRIGGER #7
Quiz or Vote
Ask a multiple-choice question.
Example from BMW:
"Yes or No?" "A, B or C?" "10, 23 or 108?"
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TRIGGER #8
Quotes
People love to share quotes!
Inspirational and motivational quotes work in almost any niche. And there are literally thousands of quotes to pick from.
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TRIGGER #9
Give a Reason
Give a reason why they should share.
This simple image received more than 300 shares and 12.000+ viral impressions.
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TRIGGER #10
Great Content
Great content will always attract attention, engagement and traffic.
There's nothing new about great content. It works, I has worked for years, and it will continue to work. Tip: Making your content visually appealing will give it even more social trigger power.
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Important News
News is inherently interesting. If something new is happening in your niche, report it! Keep your fans informed and they'll return the love in terms of attention and engagement.
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TRIGGER #11
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