guidelines GENERAL NOTES

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guidelines

HATS GENERAL NOTES CANVAS SIZE - ICONIC 2362px (w) x 2953px (h) pixels, at 300dpi (20 x 25cm) CANVAS SIZE - SELLER CENTER 1600px (w) x 2000px (h) pixels, at 300dpi (13.55 x 16.93cm) GREY BACKGROUND RGB VALUES RGB values of the grey background should be 240, 240, 240 FILE MANAGEMENT Each file is named according to their SKU - a unique code assigned to a product. The first two letters refer to the brand, followed by an underscore ( _ ) and a number which represents the order in which the images will appear on the website. For example: AL005AA64DPR_1 AL005AA64DPR_2 AL005AA64DPR_3 AL005AA64DPR_4 AL005AA64DPR_5 ensure the views of the product follow the same sequence as the images below DO NOT colour-correct adjust levels or brightness/contrast apply filters sharpen the image RETOUCH remove dust and imperfections on products remove minor wrinkles and any unatural creases liquify products where needed to make as smooth and symmetrical as possible remove any fishing line, blu tac or tape used to hold the product remove dust, dirt and marks on backdrop and on the table retouch the backdrop, retaining the shadow falling off the product, do not paint over, do not leave banding and do not leave patchiness remove props such as plastic feet when used, and use extra images provided to re-create product when cloning/healing or patching, please maintain the texture of the fabric NOTE be aware that there are different types of hats with different guidelines, please scroll all the way down PLEASE SCROLL DOWN >>>

Last Updated on 17 November 2015

page 01 of 03

guidelines

HATS CAPS _1 MODEL

_2 FRONT ANGLE

crop must be no wider than from above the head to the chest area keep variety in image selection, please refer to inspiration doc for references keep focus on product

resize the hat to fit within the 2.5cm (w) and 17.5cm (w) guides place on 22.5cm (h) baseline don’t allow the height of the hat to exceed 1.5cm (h) guide 1.5cm

22.5cm

2.5cm

_3 BACK ANGLE

17.5cm

_4 MOOD SHOT

resize the hat to fit within the 2.5cm (w) and 17.5cm (w) guides place on 22.5cm (h) baseline don’t allow the height of the hat to exceed 1.5cm (h) guide

detail shot, showing any main features of the hat resize to fit on canvas keep cropping consistent for similar products

1.5cm

22.5cm

2.5cm

17.5cm

Last Updated on 17 November 2015

page 02 of 03

guidelines

HATS WIDE BRIM _1 MODEL

_2 FRONT ANGLE

crop must be no wider than from above the head to the chest area keep variety in image selection, please refer to inspiration doc for references keep focus on product

resize the hat to fit within the 2.5cm (w) and 17.5cm (w) guides place on 22.5cm (h) baseline don’t allow the height of the hat to exceed 1.5cm (h) guide 1.5cm

22.5cm

2.5cm

_3 BACK ANGLE

17.5cm

_4 MOOD SHOT

resize the hat to fit within the 2.5cm (w) and 17.5cm (w) guides place on 22.5cm (h) baseline don’t allow the height of the hat to exceed 1.5cm (h) guide

detail shot, showing any main features of the hat resize to fit on canvas keep cropping consistent for similar products

1.5cm

22.5cm

2.5cm

17.5cm

Last Updated on 17 November 2015

page 03 of 03