INPUT SENSORY register SHORT TERM memory LONG TERM memory

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LECTURE 2: ATTENTION Alertness/concentration

Selectivity

Control (automaticity)

Focused attention

Divided attention

Selectivity: Focused attention Studies of auditory selective attention: 

Dichotic listening task and shadowing (early studies)



Able to focus on one conversation – selectively attending to a convo



Experimental setting = 2 different messages to each ear, subject is asked to attend to one message



Cherry’s finding 

Subjects shadowed message presented to one ear, asked later about unattended message



Subjects did not notice it was foreign speech, reversed speech



But noticed it was pure tone, male/female voice



Only physical characteristics are processed in unattended message



Moray’s 1959 cocktail party phenomenon



Subjects did not notice repetition of the same word 35 times



Subject noticed own name mentioned in unattended ear  Incompatible with the idea that only physical characteristic are processed in the unattended message

Bottleneck models of attention Multistory model of model

INPUT

SHORT

SENSORY

TERM

register



memory

Sensory register

is

capacity (can

hold a lot)

LONG TERM memory

assumed to have large



STM store is limited

in capacity (can hold little)



All models assume transfer of information from sensory register to STM store



Bottleneck somewhere in-between sensory and STM

They differ in where they regard the bottleneck is and the nature of the



bottleneck 1. Broadbent’s filter model: Assumptions 

Evaluation

Stimuli gain access in parallel to a

Consistent with Cherry’s finding:

sensory register



Selection on the basis of







Physical characteristics of unattended info remembered Meaning info was not remembered

physical/perceptual characteristics



e.g. spatial location: left/right ear

THUS:

Selective filter prevents



Unattended info undergoes minimal

overloading of limited-capacity

semantic processing before being

STM store

filtered

Inputs remaining in the buffer after

Model is inconsistent w. Moray’s

filter undergoes semantic

cocktail party phenomenon

processing

2. Treisman’s attenuation model: Assumptions 



Instead of an all-or-none filter, an

Evaluation 

Own name is processed in

attenuator turns down the

unattended channel

processing of unattended info

(Moray’s) because it has low

Thresholds of all context-appropriate

threshold

stimuli are lower a.) Partially processed stimuli sometimes exceed threshold of conscious awareness b.) Leading to ‘breakthroughs’



Due to HIGH SALIENCE



Meaningful context also reduces threshold

3. Deutsch & Deutsch’s (1963) late selection model: Assumptions 



Evaluation Info is analysed FULLY

attenuation model can

without attention

explain

Argued that attenuator The idea of different thresholds necessary



Bottleneck is late ; at

selection for action (response) 

CAN explain what the

(physical, semantic)

is redundant 



E.g. cannot say 2 things at the same time