NCAA Women's Basketball Promotions Best Practices Posters
Provide a method of communicating the attributes associated with women’s college basketball in a visual manner.
Coupling a factual representation of the team’s accomplishments with an action photo that shows intense competition, reinforces the messaging that women’s college basketball features a high quality of play.
Employ marketing tactics on schedule cards, posters and magnets that incorporate a look and feel consistent with the five attributes of women’s college basketball.
A slogan such as “One Team, One Goal” emphasizes the program’s commitment to fundamentals such as teamwork.
Create a public relations campaign that uses the voice of coaches and student-athletes to create awareness of women’s basketball through outlets such as media features and guest columns.
This feature story uses the voice of the student-athlete to communicate her commitment to working hard to become a basketball player with strong fundamental skills.
Create a visual marketing campaign that combines action photos and taglines to reinforce the unique attributes that define women’s basketball.
The action shot of this student-athlete demonstrates the intensity of the sport, while the tagline “One Team, One Dream” reinforces that high quality competition requires fundamentals, teamwork and sportsmanship.
Use promotional posters to advertise studentathlete achievement and program success.
Advertising the achievements of student-athletes, whether academic or athletic, is a key opportunity to introduce the fundamentally sound student-athletes who play women’s basketball.
Coupling a factual representation of the team’s accomplishments with an action photo that shows intense competition, reinforces the messaging that women’s college basketball features a high quality of play.
Employ marketing tactics on schedule cards, posters and magnets that incorporate a look and feel consistent with the five attributes of women’s college basketball.
A slogan such as “One Team, One Goal” emphasizes the program’s commitment to fundamentals such as teamwork.
Create a public relations campaign that uses the voice of coaches and student-athletes to create awareness of women’s basketball through outlets such as media features and guest columns.
This feature story uses the voice of the student-athlete to communicate her commitment to working hard to become a basketball player with strong fundamental skills.
Create a visual marketing campaign that combines action photos and taglines to reinforce the unique attributes that define women’s basketball.
The action shot of this student-athlete demonstrates the intensity of the sport, while the tagline “One Team, One Dream” reinforces that high quality competition requires fundamentals, teamwork and sportsmanship.
Use promotional posters to advertise studentathlete achievement and program success.
Advertising the achievements of student-athletes, whether academic or athletic, is a key opportunity to introduce the fundamentally sound student-athletes who play women’s basketball.
