parent
Do You Need A Parent Management Program? AACRAO 2010
Kathleen Magistro Debra Walling St. Joseph’s College, NY
The Millennial Generation
“The children of today are tyrants. y talk back to their elders, They slobber their food, and annoy their teachers” –Socrates (469-399 B.C.) Greek philosopher
Who are the millennials?
Who are the millennials? z z z z z
Eager to please Optimistic Comfortable with authority Comfortable with conformity Group (team) oriented, incredibly watched over
z z
z
Accustom to, and expect convenience They are used to gaining information from a variety of sources and at high speed Feel entitled to immediate responses
Who are their parents? z z z z z
z
Overprotective Overly involved in decision –making Unwilling to let go Always connected More likely to take their business where they feel their special child will get the best services More likely to sue
Busy, Busy, Busy!!!!
Studies show that the millennials are not all that different than their parents. In general this generation is: • • • • • • • • • •
Close with their parents Respect their parents’ values Comfortable with technology Community minded Focused on grades, performance, and achievement Busy, busy, busy Conventionally minded Respectful of rules and institutions Team Oriented Gravitate towards structured activities
• •
• • • • •
Accustom to a team of “agents” looking over them Accustom to curfews, minivans, surveillance cameras,, 24/7,, wideworld-at-their-fingertips-web Intent on going to college Feel special Green-effort sensitive Financial stability important More likely to use profanity, wear suggestive clothing and take greater risks than their parents may have taken
To sum up…
“I am no longer young enough to know everything everything” – Oscar Wilde (1854-1900), Man of Letters
Parent Management Program
Anatomy of A Parent Program
Parent Management Program
Connections
Relationships Your Institution
Student
Parents
Parent Management Program
The Parent Management Program Stages of Development Financial Supporters Involved Participants
Connections
Parents
Parent Management Program
Parents
Today’s Parents: - Highly involved - Concerned with safety - In constant communication -Helicopter Parents > Stealth or BlackHawks > Lawnmower Parents - Expect multiple forms of information
Parent Management Program
Parents
What Parents want: z
A place where they can find information and, or who to go to get the answers they need
z
Content that is p parent specific p
z
Supplied given information in varied forms and through multiple venues
z
To be kept up to date
z
To be empowered
Parent Management Program
A Parent Management Program By Design
Parents
• •
•
•
Parent centered Begins to create a relationship from the time the student inquires Lets them feel connected, informed, and a part of their child’s search, selection and overall college experience Connects with parents through specifically created communications
Parent Management Program
Build A Parent Communication Flow: z z
Connections
z z z z
Parent focused website pages Letters/postcards Brochures - A Parent Guide/Parent Handbook Parent Newsletters (monthly or quarterly) and e-Newsletters E-mailed messages and alerts A Blog for parents
Parent Management Program
Topics to Include in Parent Communications: z z
Connections
z z z z z z
Campus Map and Directory Calendar of Important Dates Campus security A d i Academics FERPA Health Concerns Commuter or Resident Student Life ROI – Current Student and Alumni Accomplishments
Parent Management Program
Parent Participation and Involvement Provide parents with: z
O i i to get iinvolved l d Opportunities
z
Ways to partner with the institution
z
Various levels of involvement to choose
Involvement Participants
Parent Management Program
On and Off Campus Events z z z z z
Involvement Participants
z z z z
Parent Orientations Parent/Family weekends Seminars/workshops Socials F Focus Groups G Travel Groups Student sports and Club Events Parent Volunteers Parent Association
Parent Management Program
Supporters
Supporters
z
Fund Raisers
z
Volunteers
z
Financial Contributors
Kathleen Magistro Debra Walling St. Joseph’s College, NY
The Millennial Generation
“The children of today are tyrants. y talk back to their elders, They slobber their food, and annoy their teachers” –Socrates (469-399 B.C.) Greek philosopher
Who are the millennials?
Who are the millennials? z z z z z
Eager to please Optimistic Comfortable with authority Comfortable with conformity Group (team) oriented, incredibly watched over
z z
z
Accustom to, and expect convenience They are used to gaining information from a variety of sources and at high speed Feel entitled to immediate responses
Who are their parents? z z z z z
z
Overprotective Overly involved in decision –making Unwilling to let go Always connected More likely to take their business where they feel their special child will get the best services More likely to sue
Busy, Busy, Busy!!!!
Studies show that the millennials are not all that different than their parents. In general this generation is: • • • • • • • • • •
Close with their parents Respect their parents’ values Comfortable with technology Community minded Focused on grades, performance, and achievement Busy, busy, busy Conventionally minded Respectful of rules and institutions Team Oriented Gravitate towards structured activities
• •
• • • • •
Accustom to a team of “agents” looking over them Accustom to curfews, minivans, surveillance cameras,, 24/7,, wideworld-at-their-fingertips-web Intent on going to college Feel special Green-effort sensitive Financial stability important More likely to use profanity, wear suggestive clothing and take greater risks than their parents may have taken
To sum up…
“I am no longer young enough to know everything everything” – Oscar Wilde (1854-1900), Man of Letters
Parent Management Program
Anatomy of A Parent Program
Parent Management Program
Connections
Relationships Your Institution
Student
Parents
Parent Management Program
The Parent Management Program Stages of Development Financial Supporters Involved Participants
Connections
Parents
Parent Management Program
Parents
Today’s Parents: - Highly involved - Concerned with safety - In constant communication -Helicopter Parents > Stealth or BlackHawks > Lawnmower Parents - Expect multiple forms of information
Parent Management Program
Parents
What Parents want: z
A place where they can find information and, or who to go to get the answers they need
z
Content that is p parent specific p
z
Supplied given information in varied forms and through multiple venues
z
To be kept up to date
z
To be empowered
Parent Management Program
A Parent Management Program By Design
Parents
• •
•
•
Parent centered Begins to create a relationship from the time the student inquires Lets them feel connected, informed, and a part of their child’s search, selection and overall college experience Connects with parents through specifically created communications
Parent Management Program
Build A Parent Communication Flow: z z
Connections
z z z z
Parent focused website pages Letters/postcards Brochures - A Parent Guide/Parent Handbook Parent Newsletters (monthly or quarterly) and e-Newsletters E-mailed messages and alerts A Blog for parents
Parent Management Program
Topics to Include in Parent Communications: z z
Connections
z z z z z z
Campus Map and Directory Calendar of Important Dates Campus security A d i Academics FERPA Health Concerns Commuter or Resident Student Life ROI – Current Student and Alumni Accomplishments
Parent Management Program
Parent Participation and Involvement Provide parents with: z
O i i to get iinvolved l d Opportunities
z
Ways to partner with the institution
z
Various levels of involvement to choose
Involvement Participants
Parent Management Program
On and Off Campus Events z z z z z
Involvement Participants
z z z z
Parent Orientations Parent/Family weekends Seminars/workshops Socials F Focus Groups G Travel Groups Student sports and Club Events Parent Volunteers Parent Association
Parent Management Program
Supporters
Supporters
z
Fund Raisers
z
Volunteers
z
Financial Contributors
