PPP session2c findingproducts slides

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FINDING PROSPECTS

BRAINSTORM YOUR POSSIBILITIES WE NEED YOUR FEEDBACK

AS YOU LISTEN

CHECKLIST FOR A GOOD PROSPECT

Interesting

Fixable

Investment Worthy Kinda Cool Product

Reviews

Images

Product Title $5,001

Product Description & Bulletpoints

Is It Prime (FBA)?

Pricing

CHECKLIST FOR A GOOD PROSPECT

Interesting

Fixable

Only Merchant Selling Product

One Product for Starters

Investment Worthy

People You Want To Work With

FINDING PRODUCTS

BRAINSTORM YOUR POSSIBILITIES WE NEED YOUR FEEDBACK

AS YOU LISTEN

SEARCH FOR AMAZON “SLEEPER” PRODUCTS Good products generally have: 15+ reviews (unless they were just recently listed) 4+ STARS (overall rating) 6+ high-quality images w/zoom 5 compelling keyword rich bullet-points Prime eligible (FBA) 8,000- BSR (or better - depends on category) Search of relevant keywords will show the product on first page. Title includes: relevant search keywords, color, size, material/ingredient, key features (e.g. anti-fog, UV 30, FDA-approved) Description: (~1000+ characters) Formatted and written with good SALES COPY rather than boring notes.

Any product that you find that doesn’t meet those above minimal criteria could use some help.

SEARCH THE INTERNET FOR PRODUCTS... Websites About New Products

LET’S DO IT... LIVE: EXPLORING NEW PRODUCTS ONLINE Watch as we go through an example “new product” discovery process...