Shop.org Stealth Survey™ Findings Date: September 29, 2017
Overview Below is a detailed summary outlining the findings of TD Bank’s survey at the Shop.org Conference on September 25-26, 2017. The results are based on 104 retailer respondents.
1. What shoppers will be the most disruptive to your business model in the next 12 months?
a) b) c) d)
Millennials (Customers ages 18-34): 52.43% (54) Gen X-ers (Customers ages 34-54): 31.07% (32) Generation Z (Customers age 12-18): 10.68% (11) Baby Boomers (Customers ages 55+): 5.83% (6)
1 | Prosek Partners
2. How do you plan to stay relevant in the changing retail world? (MultiSelect)
a) b) c) d) e) f) g) h) i)
Blend e-commerce & brick and mortar channels: 21.83% (55) Partner with other retailers: 20.23% (51) Build creative marketing campaigns: 15.08% (38) Add entertainment to enhance shopping experiences: 13.09% (35) Changes to inventory cycles: 10.71% (27) Sell trendy merchandise: 7.14% (18) Offer frequent discounts and incentives to customers: 6.75% (17) Add dining options: 3.57% (9) No answer: 1.60% (2)
*Since this question was multi-select, percentages were calculated based on 252 total responses.
3. With the upcoming holiday shopping season, do you plan to finance additional inventory?
a) No: 64.08% (66) b) Yes: 33.98% (35) c) No answer: 1.94% (2)
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4. How do you plan to finance additional (or seasonal) inventory?
a) b) c) d)
I won’t need to finance additional inventory this holiday season: 66.99% (69) Line of credit: 17.48% (18) Cash: 12.62% (13) No answer: 2.91% (3)
5. Given some of the recent bankruptcies (Gymboree, Toys R Us, etc.) have your trade terms been impacted?
a) No: 86.41% (89) b) Yes: 13.59% (14)
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6. (If yes…) How will your finance strategy for future inventory purchases change? (Multi-Select)
a) a) b) c)
Increase cash flow with improved inventory management: 35.00% (7) Deleverage of balance sheet: 30.00% (6) Increase working capital financing30.00% (6) No answer: 5.00% (1)
*Since this question was multi-select, percentages were calculated based on 20 total responses.