Water Efficiency Labelling Scheme

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Style Guide for the New Zealand

Water Efficiency Labelling Scheme

This style guide has been developed to help suppliers of

CONTENTS

water-using equipment comply with the Consumer Information Standards (Water Efficiency) Regulations 2010. The guide provides examples of all the WELS labels available to download from http://wels.brandfm.com including their dimensions, colours

What is WELS?. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Downloading Label Files. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

and the font used.

Colour Palette. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

Online help is available and on page 4 you will find a step-by-step

Fonts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6

guide to downloading the labels. Clothes Washing Machine. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Published in April 2010 by the Ministry for the Environment Manatū Mō Te Taiao PO Box 10362 Wellington Phone 04 439 7400 Fax 04 439 7700 Website: www.mfe.govt.nz ISBN: 978-0-478-33272-8 Publication No: ME 1007

Dimensions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Combination Dimensions and Font Sizes. . . . . . . . . . . . . . . . 9 Dishwasher. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Dimensions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Combination Dimensions and Font Sizes. . . . . . . . . . . . . . . 12 Lavatory Equipment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13 Dimensions and Font Sizes. . . . . . . . . . . . . . . . . . . . . . . . . . 14 Shower and Tap Equipment. . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 Dimensions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 Reduced Dimensions and Font Sizes . . . . . . . . . . . . . . . . . . 18 Urinal Equipment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Dimensions and Font Sizes. . . . . . . . . . . . . . . . . . . . . . . . . . 20 Zero Star Rated. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21 Dimensions and Font Sizes. . . . . . . . . . . . . . . . . . . . . . . . . . 22 Reduced Dimensions and Font Sizes . . . . . . . . . . . . . . . . . . 23

Water Efficiency Labelling Scheme Style Guide

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What is WELS?

New Zealand’s Water Efficiency Labelling Scheme (WELS) is designed to provide information, through labelling at the point of sale, to consumers buying products that use water. The labelling provides clear information on a product’s water efficiency and water consumption in a standardised form, and helps the consumer to choose products that use less water while still being functional. The WELS applies to six product classes:

* * * * * *

clothes washing machines

THE REGULATIONS The WELS is mandated by Consumer Information Standards (Water Efficiency) Regulations 2010 made under the Fair Trading Act 1986. The Regulations come into force on 1 April 2011. This means that all water-using equipment and products imported or manufactured in New Zealand on or after 1 April 2011 must comply with the Regulations. Products imported or manufactured in New Zealand before 1 April 2011 must display a WELS label by 1 April 2013. WELS does not apply to second-hand products.

dishwashers lavatory equipment showers tap equipment urinal equipment.

THE WELS LABEL The WELS label displays two key pieces of information:

* *

a star rating (out of six) indicating relative water efficiency a water consumption or water flow figure.

Note that while the dimensions, font and colour scheme of the New Zealand labels are the same as the Australian labels (as specified in the Australian/New Zealand Standard AS/NZS 6400 – the Standard), the New Zealand WELS labels differ slightly. For more information about the Water Efficiency Labelling Scheme and the Regulations please visit www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

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Downloading Label Files http://wels.brandfm.com

It is anticipated that suppliers of water-using equipment will not download labels themselves, but ask their designer or printer to do this. However, it is the suppliers’ responsibility to ensure that their products are labelled in compliance with the Regulations.

Step 1 Login. First time visitor? You need to register as a new member to download label artwork files. This is free. Once registered, go to Step 2. If you have already registered, then just log in and start from Step 2. Step 2 Search for or choose your product class eg, dishwashers, or if your product has a star rating of zero then go directly to this section to download the appropriate label. Step 3 Find the label/s with the number of stars and in the size/variation you need. There are also combined labels for dishwashers and washing machines (for combining with an energy label). Step 4 Choose your preferred file format – pdf or editable eps. You will need a graphics programme that handles vector-based files to open the files eg, Adobe Illustrator. Note that artwork files with “RGB” in the file name are only for web display, not for printing. Step 5 Download your labels. This style guide will automatically be included with the download which will be sent to your email address as a zipped file. Step 6 Open the label files in a programme such as Adobe Illustrator to enter the variable data. Enter the product’s water consumption, brand and model details as indicated by the square brackets. Step 7 Send your labels to print.

Technical Notes: 1. The label artwork includes a dieline for cutting out the label along the arch. 2. The labels are set up in Pantone spot colours to convert correctly to CMYK. 3. Bleed: a bleed layer has been set up in the artwork and can be turned on or off as required. 4. The reduced size labels for shower and tap equipment are shown at the minimum permissible size and can be scaled larger if required.

Water Efficiency Labelling Scheme Style Guide

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Colour Palette

The colour palette for the labels is as specified by the Australian/New Zealand Standard AS/NZS 6400 in Pantone colours. The colours are:

* * * *

Light Blue: Pantone 5513

*

Red: Pantone Warm Red

The labels are intended to be printed on a white background. For digital printing, the CMYK (Cyan, Magenta, Yellow and Black) breakdown of the Pantone colours may be helpful. However this is not necessary as the label artwork has been set up in spot colours to correctly convert to CMYK for digital printing.

Dark Blue: Pantone 299 Black: Pantone Black

Monochrome (eg, black and white labels) are only acceptable when the label is fixed to packaging or displayed in specifications,

White: Pantone White (only applicable if labels printed on coloured background)

brochures, magazines and websites and the rest of the packaging, or specifications, brochures, magazines and websites are also printed in monochrome. Monochrome labels shall remain faithful to the design of the label and the message of the label shall remain clear and unambiguous.

PANTONE (PMS)

CMYK

RGB

HTML

299

C 86 M 8 Y 0 K 0

R 0 G 161 B 222

00A1DE

5513

C 28 M 2 Y 8 K 5

R 181 G 208 B 209

B5D0D1

Warm Red

C M 86 Y 80 K 5

R 247 G 64 B 58

F7403A

Process Black

C 0 M 0 Y 0 K 100

R 0 G 0 B 0

000000

Water Efficiency Labelling Scheme Style Guide

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Fonts

The font used in all the labels is Gill Sans as specified in the Standard. Only one font is to be used on a label so please use Gill Sans when entering the variable data.

GILL SANS LIGHT

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h ijklmnopqrstuvwxyz 0123456789?!#%&()@

GILL SANS REGULAR

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h ijklmnopqrstuvwxyz 0123456789?!#%&()@

GILL SANS BOLD

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h ijklmnopqrstuvwxyz 0123456789?!#%&()@

Water Efficiency Labelling Scheme Style Guide

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Clothes Washing Machine Full Size Standalone Label (B5)

Combined Label (B6) Shown here at 75% of actual size

The more stars the more water efficient

WATER RATING

To be printed as specified in AS/NZS 2040.2

[brand] [model] [rated load capacity] kg

Water Consumption

[X] litres per wash using [stated wash] programme

When tested in accordance with AS/NZS 6400 For more information refer to:

www.waterefficiency.govt.nz

The more stars the more water efficient

WATER RATING Water Consumption

[X] litres per wash

using [stated wash] programme When tested in accordance with AS/NZS 6400

For more information refer to:

www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

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Clothes Washing Machine Dimensions

90mm 86mm 22mm

30˚

5mm 30˚ 43mm

The more stars the more water efficient

12mm

15˚

WATER RATING

30mm

146mm

63mm

[brand] [model] [rated load capacity] kg

17mm

Water Consumption

7mm

[X]

13mm

litres per wash

10mm

using [stated wash] programme

When tested in accordance with AS/NZS 6400 16mm

For more information refer to: 10mm

www.waterefficiency.govt.nz 13mm 15mm

Water Efficiency Labelling Scheme Style Guide

34mm

13mm 15mm

8

Clothes Washing Machine

Combination Dimensions and Font Sizes Shown here at 75% of actual size

A1

To be printed as specified in AS/NZS 2040.2

Light blue Dark blue 44mm

The more stars the more water efficient

WATER RATING

30mm 130mm

Water Consumption

[X]

46mm

litres per wash

using [stated wash] programme

10mm

Black with white text 40pt

Black text 12pt Dark blue box 34mm x 12mm with white text 30pt bold Black text 12pt Black text 7pt

When tested in accordance with AS/NZS 6400

Black text 7pt

For more information refer to:

Black text 7pt bold

www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

Black text 13.5pt

Blue box with white text 16pt bold

9

Dishwasher Full Size Standalone Label (B3)

Combined Label (B4) Shown here at 75% of actual size

The more stars the more water efficient

WATER RATING

To be printed as specified in AS/NZS 2007.2

[brand] [model] [rated capacity] place settings

Water Consumption

[X] litres per wash using [stated wash] programme

When tested in accordance with AS/NZS 6400 For more information refer to:

www.waterefficiency.govt.nz

The more stars the more water efficient

WATER RATING Water Consumption

[X] litres per wash

using [stated wash] programme When tested in accordance with AS/NZS 6400

For more information refer to:

www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

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Dishwasher Dimensions

90mm 86mm 22mm

30˚

5mm 30˚ 43mm

The more stars the more water efficient

12mm

15˚

WATER RATING

30mm

146mm

63mm

[brand] [model] [rated capacity] place settings

17mm

Water Consumption

7mm

[X]

13mm

litres per wash

10mm

using [stated wash] programme

When tested in accordance with AS/NZS 6400 16mm

For more information refer to: 10mm

www.waterefficiency.govt.nz 13mm 15mm

Water Efficiency Labelling Scheme Style Guide

34mm

13mm 15mm

11

Dishwasher

Combination Dimensions and Font Sizes Shown here at 75% of actual size

A1

To be printed as specified in AS/NZS 2007.2

Light blue Dark blue 44mm

The more stars the more water efficient

WATER RATING

30mm 130mm

Water Consumption

[X]

46mm

litres per wash

using [stated wash] programme

10mm

Black with white text 40pt

Black text 12pt Dark blue box 34mm x 12mm with white text 30pt bold Black text 12pt Black text 7pt

When tested in accordance with AS/NZS 6400

Black text 7pt

For more information refer to:

Black text 7pt bold

www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

Black text 13.5pt

Blue box with white text 16pt bold

12

Lavatory Equipment Full Size Label (B7)

The more stars the more water efficient

WATER RATING [brand] [model]

[X] litres per full flush [X] litres per half flush [x] litres per average flush When tested in accordance with AS/NZS 6400 For more information refer to:

www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

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Lavatory Equipment

Dimensions and Font Sizes

49.5mm

23mm

The more stars the more water efficient

Black text 8pt

WATER RATING

16.5mm

Black with white text 22pt

Black text 6pt Black text 6pt

[brand] [model]

87mm

[X] litres per full flush [X] litres per half flush

42mm

Black text 9pt Dark blue box 11mm x 7mm with white text 17pt bold

[x] litres per average flush

Black text 8pt

When tested in accordance with AS/NZS 6400

Black text 6pt Black text 6pt bold

For more information refer to:

www.waterefficiency.govt.nz

5.5mm

Dark blue with white text 7pt bold

38.5mm 5.5mm

Water Efficiency Labelling Scheme Style Guide

5.5mm

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Shower and Tap Equipment Full Size Label (B1 and B9) Mains Pressure

Full Size Label (B1 and B9) Low/Unequal Pressure

The more stars the more water efficient

The more stars the more water efficient

WATER RATING

WATER RATING

[brand] [model]

[brand] [model]

Water Consumption

Water Consumption

[X]

[X]

litres per minute

litres per minute

When tested in accordance with AS/NZS 6400

When tested in accordance with AS/NZS 6400

Intended for use in mains pressure systems

Intended for use in low/unequal pressure systems

For more information refer to:

For more information refer to:

www.waterefficiency.govt.nz

www.waterefficiency.govt.nz

Reduced Size Label (B2 and B10) Mains Pressure

Reduced Size Label (B2 and B10) Low/Unequal Pressure

The more stars the more water efficient

The more stars the more water efficient

WATER RATING

WATER RATING

Water Consumption

Water Consumption

[X]

[X]

litres per minute

litres per minute

When tested in accordance with AS/NZS 6400

When tested in accordance with AS/NZS 6400

Mains Pressure

Low/Unequal Pressure

www.waterefficiency.govt.nz

www.waterefficiency.govt.nz

Note: reduced size labels are scalable and shown at minimum permissible size.

Water Efficiency Labelling Scheme Style Guide

Note: reduced size labels are scalable and shown at minimum permissible size.

15

Shower and Tap Equipment Dimensions

Low/Unequal Pressure Systems

90mm 86mm 22mm

30˚

5mm 30˚ 43mm

The more stars the more water efficient

12mm

15˚

WATER RATING

30mm

146mm

[brand] [model]

63mm

13.5mm

Water Consumption

7mm

[X]

13mm

litres per minute

7mm

When tested in accordance with AS/NZS 6400

Intended for use in low/unequal pressure systems

22.5mm

For more information refer to: 10mm

www.waterefficiency.govt.nz 13mm 15mm

Water Efficiency Labelling Scheme Style Guide

34mm

13mm 15mm

16

Shower and Tap Equipment Dimensions Mains Pressure Systems

90mm 86mm 22mm

30˚

5mm 30˚ 43mm

The more stars the more water efficient

12mm

15˚

WATER RATING

30mm

146mm

[brand] [model]

63mm

13.5mm

Water Consumption

7mm

[X]

13mm

litres per minute

7mm

When tested in accordance with AS/NZS 6400

Intended for use in mains pressure systems

22.5mm

For more information refer to: 10mm

www.waterefficiency.govt.nz 13mm 15mm

Water Efficiency Labelling Scheme Style Guide

34mm

13mm 15mm

17

Shower and Tap Equipment

Reduced Dimensions and Font Sizes Low/Unequal Pressure Systems Shown here at 200% of actual size

18mm Light blue Dark blue 9mm The more stars the more water efficient

Black text 3pt

WATER RATING

5.5mm 28mm

Black with white text 8pt

Black text 3.5pt Dark blue box 3.5mm x 7mm with white text 10pt bold

Water Consumption

[X]

11.5mm

litres per minute When tested in accordance with AS/NZS 6400

Low/Unequal Pressure 2mm

www.waterefficiency.govt.nz

Black text 3.5pt Black text 2pt Black text 3.5pt bold Dark blue with white text 3pt

12mm 3mm

3mm

Mains Pressure Systems Shown here at 200% of actual size

18mm Light blue Dark blue 9mm The more stars the more water efficient

Black text 3pt

WATER RATING

5.5mm 28mm

Black with white text 8pt

Black text 3.5pt Dark blue box 3.5mm x 7mm with white text 10pt bold

Water Consumption

[X]

11.5mm

litres per minute When tested in accordance with AS/NZS 6400

Mains Pressure 2mm

www.waterefficiency.govt.nz

Black text 3.5pt Black text 2pt Black text 3.5pt bold Dark blue with white text 3pt

12mm 3mm

Water Efficiency Labelling Scheme Style Guide

3mm

18

Urinal Equipment Full Size Label (B8)

The more stars the more water efficient

WATER RATING [brand] [model]

Water Consumption

[X] litres per flush per stall When tested in accordance with AS/NZS 6400 For more information refer to:

www.waterefficiency.govt.nz

Water Efficiency Labelling Scheme Style Guide

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Urinal Equipment

Dimensions and Font Sizes

49.5mm

23mm

The more stars the more water efficient

Black text 8pt

WATER RATING

16.5mm 80mm

Black with white text 22pt

[brand] [model]

Black text 6pt Black text 6pt

Water Consumption

Black text 7pt

[X]

35mm

Dark blue box 19mm x 7mm with white text 17pt bold Black text 7pt

litres per flush per stall When tested in accordance with AS/NZS 6400

Black text 6pt bold

For more information refer to:

5.5mm

Black text 6pt

www.waterefficiency.govt.nz

Dark blue with white text 7pt

34.5mm 7.5mm

Water Efficiency Labelling Scheme Style Guide

7.5mm

20

Zero Star Rated

O

STAR RA The more stars the more water efficient

D TE

ZE R

Full Size Label (B11) Standalone only

WATER WARNING [brand] [model]

NOT WATER EFFICIENT When tested in accordance with AS/NZS 6400 For more information refer to:

www.waterefficiency.govt.nz

O

STAR RA The more stars the more water efficient

D TE

ZER

Reduced Size Label (B12)

WATER WARNING NOT WATER EFFICIENT When tested in accordance with AS/NZS 6400

www.waterefficiency.govt.nz

Note: reduced size labels are scalable and shown at minimum permissible size.

Water Efficiency Labelling Scheme Style Guide

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Zero Star Rated

Dimensions and Font Sizes

90mm

O

The more stars the more water efficient

Red text 25pt bold

D TE

ZE R

43mm

STAR RA

Black text 14pt

WATER WARNING

30mm

143mm

Black with red text 42pt

[brand] [model]

NOT WATER EFFICIENT

55mm

Red text 30pt bold in white box 32mm x 75mm

When tested in accordance with AS/NZS 6400 For more information refer to:

15mm

www.waterefficiency.govt.nz 7mm

Water Efficiency Labelling Scheme Style Guide

76mm

Dark blue with white text 17pt bold

7mm

22

Zero Star Rated

Reduced Dimensions and Font Sizes Shown here at 200% of actual size

O

STAR RA The more stars the more water efficient

Red text 5pt bold

D TE

9mm

ZER

18mm

6mm

WATER WARNING

10mm

NOT WATER EFFICIENT

28mm

When tested in accordance with AS/NZS 6400

3mm

www.waterefficiency.govt.nz

Black text 3pt Black with red text 9pt bold

Red text 5pt bold in white box 7mm x 15mm Black text 2pt Dark blue with white text 3pt

15mm 1.5mm

Water Efficiency Labelling Scheme Style Guide

1.5mm

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