Covington Zone Profile Sheet 2015 0

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Covington Zone Area Demographics: Gender

Income

Male

49.0%

Less than $25,000

5.2%

Female

51.0%

$25,000 to $49,999

20.7%

$50,000 to $74,999

43.5%

$75,000 to $99,999

18.1%

Age 0 to 4 Yrs. Old

4.8%

$100,000 to $149,999

8.6%

5 to 14 Yrs. Old

11.8%

$150,000+

4.0%

15 to 19 Yrs. Old

6.3%

20 to 24 Yrs. Old

4.6%

Ethnicity

25 to 34 Yrs. Old

9.4%

African-American

6.6%

35 to 44 Yrs. Old

12.6%

Caucasian

91.1%

45 to 54 Yrs. Old

15.4%

Asian

0.3%

Apparel

$22,586,446

55 to 64 Yrs. Old

15.0%

Other

2.0%

Education

$10,268,737

65+ Yrs. Old

20.1%

Entertainment

$26,415,055

Food and Beverages

$74,524,595

Health Care

$30,809,699

Household Furnishings

$20,445,915

Personal Care

$6,970,209

Shelter

$91,695,935

Education Household Statistics

H.S. Grad or Less

47.2%

Consumer Expenditure ( Total HH Exp. )

Single

3.4%

Some College

12.0%

Married

88.6%

College Grad or More

40.8%

HH w. Children

18.0%

Homeowner

83.1%

Occupation

Renter

16.9%

Blue Collar

49.2%

Transportation

$96,655,525

White Collar

20.9%

Utilities

$34,660,467

Total HH Expenditure

$477,379,465

Total Retail Expenditure

$204,319,946

Source: Rhiza for Media, Blue Ridge Central Zone, Statistics were pulled from the following databases: Census 2010 Basic Variables, Experian Child Age, Experian General, Experian Income Housing and Consumer Total Expenditure (Applied Geographic Solutions, Cambria, CA -- 2012A release ). For all Experian data (2012 Experian Information Solutions, Inc. )