Harrisonburg Interconnect Area Demographics:
Gender
Income
Male
48.5%
Less than $25,000
6.0%
Female
51.5%
$25,000 to $49,999
14.9%
$50,000 to $74,999
41.4%
$75,000 to $99,999
18.2%
Age 0 to 4 Yrs. Old
5.7%
$100,000 to $149,999
9.6%
5 to 14 Yrs. Old
11.5%
$150,000+
10.0%
15 to 19 Yrs. Old
8.5%
20 to 24 Yrs. Old
10.1%
Ethnicity
25 to 34 Yrs. Old
11.7%
African-American
5.1%
35 to 44 Yrs. Old
11.9%
Caucasian
88.4%
45 to 54 Yrs. Old
13.9%
Asian
1.2%
55 to 64 Yrs. Old
11.9%
Other
5.3%
65+ Yrs. Old
14.8% Education
Household Statistics
Consumer Expenditure ( Total HH Exp. ) Apparel
$218,778,127
Education
$105,140,702
Entertainment
$255,545,402
Food and Beverages
$710,049,886
H.S. Grad or Less
45.6%
Health Care
$288,282,017
Single
4.5%
Some College
19.2%
Household Furnishings
$199,357,981
Married
89.4%
College Grad or More
35.1%
Personal Care
$66,805,428
HH w. Children
20.1%
Shelter
$883,351,914
Homeowner
84.1%
Occupation
Transportation
$925,049,623
Renter
15.9%
Blue Collar
39.2%
Utilities
$327,243,467
White Collar
28.6%
Source: Rhiza for Media, Statistics were pulled from the following databases: Census 2010 Basic Variables, Experian Child Age, Experian General, Experian Income Housing and Consumer Total Expenditure (Applied Geographic Solutions, Cambria, CA -2012A release ). For all Experian data (2012 Experian Information Solutions, Inc. )
Total HH Expenditure
$4,593,851,910
Total Retail Expenditure
$1,956,608,932