7 step sales funnel blueprint

Traffic • • • •

Google Website PPC Facebook

Lead Magnet • Compelling • Big Solution • Quick to Consume

Trip Wire Sale • • • •

Low cost Easy Decision Desirable Great Value

Core Offer • Core Product /Service • Offered in short time frame to Trip Wire

Revenue Maximizer • • • •

Upsell/Cross-sell Short time frame Value 2x Core sale While in buy mode

Return Path Lead Generation • Email List • Direct Mail • Phone follow-up

Email follow-up sequence

Widgets Reports Apps Info

Speed & Automation Bundles & Kits

• Constant Touch • Line Extension • Recurring Billing

Referral Tracking & Metrics

E.g. $10 Report $1 Trial Pay fro Shipping

Down-sell Multi-pay equal to core offer

• • • •

Wow Factor Raving Fan Incentive Social Media