Expired Script - Two Ideas Realtor Version Step 1: Make sure you are talking to the owner. If Steve Johnson is the owner and the person answering the phone sounds like a guy, then say, "Hi, is this Steve?" If the person answering the phone sounds like a woman, then ask for the woman’s name. If there is no woman on the title, then ask, “Hey, is Steve available?” Step 2: Go thru the Script. “Hi _____, my name is ______. I’m a Realtor here in ___________. The reason I’m calling is because you had your home for sale with another Realtor... and it didn’t sell. I have a couple of different ideas on some things that can be done DIFFERENTLY with the marketing of your home to get MORE BUYERS interested in it… and get it sold. Are you still interested in selling your home? Wait for them to answer. Step 3: “Here’s the deal. I’ve got five different ideas on ways to sell homes that other agents weren’t able to sell. And, usually only 2 or 3 of these ideas apply to a specific home. Let me ask you a question to see if this will even make sense for you. If there was a better way to sell your house... would you want to know about it? If they say “Yes”, then continue. “Here’s the next step. If you have some time over the next few days, then I’ll stop by for 20 minutes and take a quick look at your home. And then I’ll tell you which of these 5 ideas could be used to sell your home.” Would you make time for me over the next few days... to stop by... and take a quick look at your house? Step 4: Setup an appointment. “What is a good time for you?” Step 5: Assertively setup the appointment. “I’m going to be in your area in the afternoon on X date. Would you mind if I stopped by real fast around 5:30?” I can do it this afternoon or tomorrow? Which would work better for you?”
Step 5: Pre-Qualify.
“What’s the reason you are looking to sell this home?”
Are you planning to interview more than one agent for the job of selling your home?
Voicemail Script “Hi, I’m calling about your home for sale. I saw it was listed with a realtor and didn’t sell. I’ve got a couple of ideas on some things that can be done differently with the marketing to get more buyers interested in the home and get it sold. I’d like to talk to you about them when you have a chance. Please give me a call at 904-555-1212. By the way, my name is _____. I’m a Realtor with ______ Realty.”
Handling Objections Objections: Just tell me your two ideas and quit wasting my time. “I understand. You want answers NOW on how you can get your house sold. I’m not here to sell you anything. I just want to see how I can help you. If you’ve got time, then I’ll look at your house. I can’t tell you how many times I’ve looked at someone’s home and discovered what needed to be done to get it sold. If you don’t want to meet, then that’s ok. I’m not here to push you. So, would you make time for me over the next few days to stop by and take a quick look at your house? Objections: Just tell me your two ideas and quit wasting my time. “I understand. You want answers NOW on how you can get your house sold. Let me ask you this. Did any of the other agents who call give you any ideas? Or, did they just want to list your house?” Objections: Just tell me your two ideas and quit wasting my time. Let me ask you a few questions to which of my ideas would apply to your home?
Did any buyers make you an offer when you had your home on the market?
What stopped buyers from (making an offer) or (from going thru with the sale) or What stopped other buyers from buying it? So, what you’re telling me is that no buyers wanted your home bad enough to buy it. Is that correct?
But, that doesn’t mean it can’t be sold. Why do you think a buyer would want to buy your home?
Do you think that those things were marketed properly?
Did you ever look at the pictures that were used to market your home?
What did you think of the pictures? Did you think they were good?