Permissions Form

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Permissions Form ATSSA Logo Use Thank you for your interested in using the American Traffic Safety Services Association (ATSSA) logo(s). We have a simple permissions process for these requests. Please read and fill out the information below. Conditions for Logo Use When using logos, taglines, names, and images, please complete this permissions form and follow guidelines as outlined in the attached ATSSA Style Guide. For additional information, please call the Marketing Department at 800-272-8772 or email [email protected].   

Permission to use or reprint the ATSSA logo(s) or image(s) is granted only for one-time use and only for purposes listed in the statement of intended use. Please apply in writing for any additional reprints. Permission does not include the right to syndicate, rent, or loan. If you wish to edit or use the logo in a way other than stated in the attached ATSSA Style Guide pages, ATSSA must approve the change before it will grant permission. You may not alter or manipulate logos or images in any way without permission.

Form to Be Completed Organization _________________________________________________________________ Contact ______________________________ Email _________________________________ Phone _______________________________ Alt Phone ______________________________ File type requested (jpg, gif, png, eps, pdf) ___________________________________________ File size requested (sm/med/lg, for print/web use) ____________________________________ Intended use _________________________________________________________________ Date/location _________________________________________________________________ Other (please describe) ________________________________________________________ By signing below, I acknowledge that ATSSA is the exclusive trademark holder of the American Traffic Safety Service Association logos. Furthermore, I agree not to claim any trademark that includes the logos or images that represent them or any variation thereof. Authorized signature _____________________________________ Date _________________ Printed name ____________________________ Title ________________________________ By what date do you need permission? ______________ Number to be reproduced _________ PLEASE EMAIL COMPLETED FORM TO [email protected]

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ATSSA Permissions Form Revised 7/16

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AT S S A I D E N T I T Y S T Y L E G U I D E

The ATSSA Logo

PMS 3275 X Shows “X” depicting width of road’s widest point

Black Tagline

The ATSSA logo is a two-color type treatment. The logo can be used with or without the tagline. Ideally the logo will be used on a white background for maximum impact and clarity. The logo will have a minimum of 1x-width white space around it (width of the center of the road at the widest point).

Approved logos can be found at s:\logos.

exclusion zone

X

X

X

X

In order to maintain legibility, minimum width of the logo with tagline lock-up is 1 inch. Minimum width of logo without tagline is 0.375 (3/8) inch.

File formats n n n n

tiff: all professionally printed applications eps (vector): all professionally printed applications jpeg: Microsoft programs gif: online usage 31

A M E R I C A N T R A F F I C S A F E T Y S E R V I C E S A S S O C I AT I O N

The ATSSA Logo (continued) One-color options are ATSSA teal (PMS 3275), black or white reversed out of a solid background.

50% tint (black)

50% tint (teal)

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AT S S A I D E N T I T Y S T Y L E G U I D E

The ATSSA Logo (continued) Incorrect Use of Logo Do not alter the proportions of the logo in any way. When resizing the logo, make sure to maintain proper proportions. Do not add a shadow or other effects such as bevel or emboss. A shadowed logo is used on stationery only. Do not place the logo on a busy, patterned background.

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