Here’s What You’ll Learn . . . • Best practices for setting up custom apps • How to work around the “no default tab” change • How to add a custom thumbnail to your app • Strategies to increase leads and convert sales
Custom Tabs/Apps • “Tabs” are now called “Apps” • Specs: 810 pixels wide • Reveal tab/Like gating functionality still works
Thumbnails for Apps • • • •
Specs for thumbnail: 111 x 74 pixels No thumbnails for: Photos,Videos, Notes, Likes, Events Thumbnails can be moved around Up to 12 Apps will be shown on your Page Timeline
Thumbnails for Apps
Strategy for Thumbnails • Create a reason to click inside your thumbnail • Get strategic with the 3 apps above the fold • Rename the app itself- think in terms of action
Strategy for Thumbnails
Strategy for Thumbnails
Strategy for Thumbnails
Swap Positions of Apps
How-To Tweak Thumbnails #2 #1
#3
#4
Here’s What You’ll Learn . . . • Best practices for setting up custom apps • How to work around the “no default tab” change • How to add a custom thumbnail to your app • Strategies to increase leads and convert sales