Week1 Slides

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Bliss Sawyer’s Realtor Marketing Class Increase your Realtor referrals Jan 12 – You can do it! Jan 19 – It’s all about the marketing Jan 26 – Wash, rinse and repeat (business) Feb 2 – Maintaining long-term referral relationships

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Realtor E-Class Week One You Can Do It! Presenter: Bliss Sawyer

Time Management  Planning time  Time Blocking

A, B, C,  Urgent vs. Important  Make marketing an appointment with yourself  Eat that Frog

Daily Action Sheet

Daily Action Sheet  Client/prospect Calls  Realtor calls  Pop In’s  Personal notes or letters  Other letters or emails  Referrals received today  Applications Utilize the Daily Action Sheet in Velma under Bliss Sawyer Library

Goal Setting  The perfect month Income Production Number of loans Time spent working Assistant? Vacation time  Write it down! Utilize the Annual Sales Plan in Velma under Bliss Sawyer Library

“Three percent of adults actually put their goals into writing. The other 97 percent have wishes, hopes, and fantasies. Written goals release powers within you that would have lain dormant in their absence.” Brian Tracy in “Focal Point”

Choosing the right Realtors to Prospect  How many? – Core group – Larger group  Who? – Do you like them? – Are they selling homes?  Flexibility – Reevaluate every month

KEEPING TRACK

KEEPING TRACK  Start new each Monday  Phone once a week  Lunch once a month  Office visit every 2-3 weeks  Refer back often

Brand, Image & Reputation What is your brand? (security!)  Company

 Your Name  Logo, tagline etc.

REPETITION IS KEY!

Brand, Image & Reputation Where do you brand?  Website

 Email signature  Business cards  Every marketing effort!

Remember: REPETITION IS KEY!

Brand, Image & Reputation  How do you look?

 How do you act?  Best of the best.

 Book recommendation: 5 Steps to

Professional Presence Bixler & Dugan

Your Tasks! 1. Organize your day through time 2. 3. 4.

5.

blocking Utilize the Daily Action Sheet Complete the Annual Sales Plan Decide on a core group of Realtors and begin using the Realtor Contact form Analyze your brand and work to improve it in at least 2 ways

Wrap up  Questions?  Class resource page: http://mortgage.velma.com/Coaching/RealtorClass.aspx

 Schedule – Jan 12 – You can do it! – Jan 19 – It’s all about the marketing – Jan 26 – Wash, rinse and repeat (business) – Feb 2 – Maintaining long-term referral relationships

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