m4 london gateway - Outdoor Plus

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M 4 L O N D O N G AT E W AY CHISWICK Southfield Rd

s Ln Pope

ue The Aven

Ave bury ners Gun

Lane Acton

A406

Gunnersbury N

Ealing Rd

d el R Lion

Parade South

Rd dill Win

Rd est at W Gre

M4 h Rd Chiswick Hig

ick isw Ch

d hR Hig

Wellesley Rd

A4

Chiswick

d ge R Brid Kew

Brentford

Sutton Court Rd

Rd est at W Gre

Kew Rd

Delivering a fortnightly audience of 1.2 million (with a 33% AB bias) this screen allows brands to standout through elevated impact and stature on one of the busiest roads in to London.

l Rd tion Junc

The only landscape digital opportunity on the M4 elevated section. This state of the art high resolution digital screen can be seen by traffic travelling inbound to the capital from Heathrow and the affluent regions to the West of London.

Kew

Sta vele yR d

ton Lane Burling Sta vele yR d

Rd Park Grove

n ingto Hart Rd

S P E C I F I C AT I O N

Mortlake Richmond North Sheen S L O T D U R AT I O N

LOOP LENGTH

RESOLUTION

F I L E F O R M AT

I L L U M I N AT I O N

PRODUCTION

30 SECONDS

150 SECONDS

1160 X 280 PIXELS

JPEG

D I G I TA L

S TAT I C , L AY E R E D A N D DY N A M I C D I G I TA L

East Sheen

Richmond DEMOGRAPHICS F O RT N I G H T LY I M PA C T S 1 , 2 3 4 , 7 0 4

50% MALE/FEMALE

33%

59%

AB

ABC1

COLOUR MODE RGB ( true black = RO,GO,BO) - CMYK not accepted. It is preferable to use bold and contrasting colours with full shades as they look better on LED displays. Large and legible fonts – minimum pixel height for text 5 pixels No gradients

18%

28%

11%

HIGH INCOME (INDEX 139)

HIGH-MIDDLE INCOME (INDEX 115)

EMERGING INFLUENCERS (INDEX 207)

14%

11%

8%

ASPIRING URBANITIES (INDEX 220)

MODERN FA M I L I E S (INDEX 107)

SYMBOLS OF SUCCESS (INDEX 114)

FILE NAME

D E L I V E RY O F A RT W O R K

Please label file with campaign name and panel

Email [email protected] (at least

name: BRANDNAME_M4LONDONGATEWAY.file

four working days prior to in-charge)

format

C O N TA C T For all enquires please contact: [email protected]