Strategic Planning

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Strategic Planning

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Pre-Course Assessment 1. Values are: a. b. c. d.

The guiding principles that the business is founded on The organisation’s purpose Where the organisation is going None of the above

2. The mission statement describes: a. b. c. d.

The guiding principles that the business is founded on The organisation’s purpose Where the organisation is going None of the above

3. The vision describes: a. b. c. d.

The guiding principles that the business is founded on The organisation’s purpose Where the organisation is going None of the above

4. Fill in the blanks: _______________ is a new laptop. ______________ is learning how to use it. a. b. c. d.

Happiness, Training Change, Transition Information, Computation None of the above

5. True or False: The ABC to W refers to the elements of plan implementation, including accountabilities, benchmarks, complete, and WIIFM.

6. The order of the three phases of change, as taught by William Bridges, is: a. b. c. d.

Beginnings, climax, endings Endings, beginnings, middles Endings, neutral zone, beginnings All of the above

7. ________________ is a pictorial way to depict your strategic plan. a. A report b. An infographic c. A roadmap

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8. Fill in the blank: ______________________ is a serious consideration during strategic planning sessions and their implementation. a. Traffic b. Security c. Problem solving

9. One way of setting up measurements and tracking for your strategic plan is to use a: a. Template b. Consultant c. Balanced scorecard

10. To identify strengths, weaknesses, opportunities, and threats to the business, it’s strategic to use a: a. b. c. d.

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Sheet of flip chart paper Computer programme SWOT analysis None of the above

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Post-Course Assessment 1. True or False: A SWOT analysis is easy to do poorly and needs attention in order to be done well. One best practice to apply when it comes to SWOT analysis is to do individual analysis on each area of the business.

2. True or False: Values, vision, and mission statements are normally written, or at the very least endorsed by, the leader of the company (CEO or owner).

3. According to the SPIRIT model, the phrase “Sell more products” is ___________ and the phrase “Increase sales by 7% in six months” is ________________. a. Uncertain, certain b. Vague, specific c. Words, numbers

4. True or False: In order to focus on our goals, it helps to work with less rather than more. 5. When it comes to managing change, we have to remember and respect people’s needs for: a. Control b. Seniority c. Prizes

6. Looking at a problem in different ways helps to thoroughly evaluate it. This includes a method known as viewing the problem: a. Purposely and positively b. Upside down c. From multiple perspectives d. All of the above

7. In a hierarchical organisation, front-line staff typically set the shortest goals. Vice presidents may be setting goals that are ______________ years ahead. a. One b. Three c. Five d. Ten

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8. Strategic plans typically focus on four or more perspectives, such as finances, customers, internal processes, and: a. Operations management b. Innovation c. Customer management d. Learning and growth

9. True or False: In completing the SWOT analysis, we must also identify actions and competencies required to address gaps.

10. True or False: The vision statement should be a long, descriptive narrative that describes where the company is going.

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Pre- and Post-Assessment Answer Keys Pre-Course Assessment 1. 2. 3. 4. 5. 6. 7. 8. 9. 10.

A: Values are the guiding principles that the business is founded on. B: Mission statements describe the organisation’s purpose. C: The vision tells you where the organisation is going in the future. B: This is a part of William Bridges’ work on change, as discussed in Session Eleven. True: We explored ABC to W in Session Ten. C: These are the three stages that each of us goes through in accommodating ourselves to any change. B: We looked at infographics in Session Twelve. B: Security is essential for the protection of trade secrets and intellectual property. C: A balanced scorecard is a very helpful tool, although it is not the only one. C: SWOT stands for strengths, weaknesses, opportunities, and threats.

Post-Course Assessment 1. 2. 3. 4.

5. 6. 7. 8. 9.

10.

True: We discussed this at length during the course, starting in Session Six. True: Leadership must come from the top. B: Goals should be specific. True: This is why we focused on three values rather than a larger number, and why we set a reasonable number of goals (like three or five) instead of trying to work on dozens of things at one time. A: According to Daryl Conner’s research on change, people have a need for control when they are experiencing change (as discussed in Session Eleven). D: All of these methods are helpful in evaluating problems. C: While front-line staff are focusing on goals of up to 12 months out, vice presidents typically look much farther ahead. D: The other choices are all part of internal processes. True: Listing the SWOT aspects is only part of the task. Next, the items are rated and assigned a weight relative to their importance, and then we identify actions and competencies required to address any gaps. False: This statement should be short, clear, and understandable so that everyone working with the organisation understands it and knows where you wish to go. It should also be attainable and worthwhile.

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