Organize themed promotional events that enhance the in-venue atmosphere and promote group ticket sales.
The “Think Red…Wear Red” promo creates excitement and buzz that draw fans to the game and electrifies the overall game environment. The Family 4-Pack discount is a great way to boost ticket sales of a target demographic. Encouraging family participation creates a strong family-oriented atmosphere.
“Take a Kid to a Game Day” reinforces the attribute of a family-oriented environment. Also, the action shot supports the concept of high quality of play that helps define women’s basketball.
Use action photos and pictures of fans enjoying the game and the atmosphere to draw attention to the ad. Provide fans with useful information on how to obtain tickets for upcoming games.
Inform the public of the next opportunity to get involved and attend a game. It gives fans the date, time, location, and the promotion for the particular game.
THIS WEEK IN PHOENIX ATHLETICS
BASKETBALL
3rd ANNUAL EDUCATION DAY GAME www.elon.edu/athletics For Tickets Call 278-6750
W The
Whitfield Elon
PROPERTIES
TOMORROW, 1.24.07 at 12pm Women versus Longwood Alumni Gym Tickets are Available
2006/2007 TEAM PHOENIX PARTNERS
Team
This print ad gives exposure to sponsors and allows them the opportunity to reach those outside of their target market. It also gives information on how to obtain tickets for upcoming games.
Hold creative promotional events that make it easy and affordable for fans to participate. This not only increases attendance and ticket sales, but it makes it more enjoyable to the fans.
The catchy “Dollar Day” promotion is a terrific way to appeal to a wide variety of fans. Individuals that do not normally attend games may reconsider due to the affordable prices. The action shots of the student-athletes demonstrate their athleticism and high quality of play. Sponsors are also highlighted.