vauxhall cross - Outdoor Plus

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VA U X H A L L C R O S S NINE ELMS

th Rd Lambe

Lambeth Brid ge

Kennington Rd

Millbank Mill ban k

Roc hest er R ow

Buck ingh am Pa lace Road

St

Pen to

St Lupus

Lupus St

n St Claverto

Ro yal Ho spit al R oa d

Horseferry Rd

Belg rav eR d

Pimlico

ton Rd Kenning

Victoria

Way wick War

Ch els ea Bri dg eR d

Millbank

ane Lower Slo

Rd g’s Kin

Westminster St Victoria

re ua Sq on Eat

Bay lis R d

Belgravia ce Pla

Pont St

ve lgra Be

Plac e

Vauxhall d ’s R ok Co

Chelsea Bridge

ley St Oak

Queenstown Rd

Bridge Albert

Chelsea

Nine Elms

Fenti man Rd

Kennington

Rd gate Park

Rd Foxley

Six major routes converge at Vauxhall Cross, taking people to the City, Westminster, Central London & Mayfair ... essentially it is one of the key traffic hotspots in London and has always been a prime OOH location. This screen delivers 1,602,050 million impacts (with a 31% AB bias) every two weeks.

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The Vauxhall Cross & Nine Elms area is under-going a major £15bn regeneration programme – including Battersea Power Station & the new US Embassy.

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Sloane St

Vauxhall Cross is an absolute must-have London location for any premium advertiser. Two state of the art screens, architecturally designed, provide brands with the ultimate landmark digital out of home location.

lk Birdcage Wa

Blackfriar’s Rd

Lambeth

Knightsbridge

Knightsbridge

d os R Patm

S P E C I F I C AT I O N

S L O T D U R AT I O N

LOOP LENGTH

RESOLUTION

F I L E F O R M AT

I L L U M I N AT I O N

PRODUCTION

10 SECONDS

50 SECONDS

1152 X 288 PIXELS

JPEG

D I G I TA L

S TAT I C , L AY E R E D A N D DY N A M I C D I G I TA L

DEMOGRAPHICS

37%

F O RT N I G H T LY I M PA C T S ( C O M B I N E D ) 2 , 8 2 9 , 0 9 0

4 9 /5 1 % MALE/FEMALE (INDEX 113)

34%

67%

AB

ABC1

HIGH-MIDDLE INCOME (INDEX 84)

17%

19%

SYMBOLS OF SUCCESS (INDEX 177)

COLOUR MODE RGB ( true black = RO,GO,BO) - CMYK not accepted. It is preferable to use bold and contrasting colours with full shades as they look better on LED displays. Large and legible fonts – minimum pixel height for text 5 pixels No gradients

21%

HIGH INCOME (INDEX 293)

28% ASPIRING URBANITIES (INDEX 183)

EMERGING INFLUENCERS (INDEX 154)

FILE NAME

D E L I V E RY O F A RT W O R K

Please label file with campaign name and panel

Email [email protected] (at least

name: BRANDNAME_VAUXHALLCROSSNINEELMS.

four working days prior to in-charge)

file format

C O N TA C T For all enquires please contact: [email protected]