FlashWeather 2015 0921 NA

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Precipitation vs. Last Year

Temperature vs. Last Year

Warmer

Wetter

Colder

Drier

North American Summary • Last week last year, the U.S. was cooler than normal, although warmer in the West. Rainfall was below normal; however, remnants of Hurricane Odile brought heavy rain to the Southwest, Central Plains, and Texas. Canada had its coolest week 3 of September since 1990; driest since 2011. • Weekend Review: Above normal warmth continued in the Northeast, Gulf Coast, and Southern Plains; however, a cold front brought cooler temperatures late in the weekend to the Midwest and Ohio Valley. Temperatures were cooler than LY in the Central Plains and Rockies, while the West Coast was warmer than normal. Rain was focused in the Midwest, interior Northeast, eastern Canada, and British Columbia. Drier conditions were enjoyed by many in the Rockies, Deep South, and the Canadian Prairies. • Summer Refused to Let Go. It was another warm week across the U.S., ending as the warmest week 3 of September since 2005, driving demand for late summer consumables. The New England region had its warmest 3rd week of September in over 55 years, the West North Central region since 2004, and the Mid-Atlantic region since 2005. Boston had its warmest week 3 of September since 1961. NYC, Philadelphia, Buffalo, Baltimore, Cleveland, and Detroit were all warmest since 2005; Chicago since 2007. • Fall-ish Conditions for Some. Cooler temperatures in the U.S. were limited. The South Atlantic region had its coolest week 3 of September since 2001 and the Pacific region was coolest since 2007. Atlanta had its coolest week 3 of September since 1985, Charlotte since 1999, and Salt Lake City since 2005. These cool temperatures lifted demand for fall products. • What’s That Wet Stuff Falling From the Sky? Nationally, rainfall was above LY, although still below normal. The Mountain region had its wettest 3rd week of September since 2007, and the Pacific region was wettest since 2010. Portions of the West Coast received much needed rainfall. Los Angeles (1.80in.), San Diego (1.24in), and Salt Lake City (1.74in.) all had their wettest 3rd week of September in over 55 years. Riverside was wettest since 1965. Dry areas were focused in the East South Central region which had its least rainfall for week 3 of September since 1997. The Mid-Atlantic region was driest since 2009. • Weak Tropical Punch. In the Atlantic, Tropical Depression Nine and Tropical Storm Ida formed, but had no notable land impacts. • Canadian Sweats. It was another warm week in Canada as the country had its warmest 3rd week of September in over 55 years. Quebec City was warmest in over 55 years, Montreal since 2003, and Toronto and Ottawa since 2005. Warm temperatures limited demand for fall categories. Rainfall was the most since 2010. Montreal was wettest since 1999.

Weather-Driven Demand (WDD)* Category Notables GRILLING & PROPANE North America New York City Indianapolis Dallas San Diego

+14% +56% +29% +7% -17%

AUTOMOTIVE WIPERS North America Los Angeles Salt Lake City Philadelphia New Orleans

+6% +112% +60% -23% -24%

SWEATERS North America Seattle Atlanta Minneapolis Toronto

RESTAURANT TRAFFIC -1% +42% +11% -10% -18%

North America Chicago Baltimore Houston Portland, OR

+1.6% +5.3% +4.1% +2.6% -3.9%

* WDDs represent the change in demand vs. LY based purely on changes in weather.

© 2015 Planalytics, Inc. All Rights Reserved. Proprietary and Confidential.

www.planalytics.com · 800.882.5881

Temperature vs. Last Year

Precipitation vs. Last Year

Warmer

Wetter

Colder

Drier

Weather-Driven Demand (WDD) by Product Category Fleece: -5%

Outerwear (Canada): +17%

More Favorable

Temperature vs. Last Year

Less Favorable

Precipitation vs. Last Year

Warmer

Wetter

Colder

Drier

Weather-Driven Demand (WDD) by Product Category Long Sleeve Shirts:-2%

More Favorable

Hats & Gloves (Canada): -9%

• This week last year, the U.S. was the 4th warmest in 50 years, and warmest since 2010. It was also the driest for the week in 10 years. Canada was warmest for September week 4 since 1967 and had below normal rainfall. • Summer Won’t Quit. While fall officially arrives on September 23rd, much of North America will remain in a summer-like pattern. The Plains and Midwest will be warmer than LY and normal with temperatures in the 80s. The Northeast will start the week off cooler than normal and LY, but warmer conditions will quickly return. The Southeast is expected to trend warmer than LY, but slightly cooler than normal. • Cool in the Northwest. Cooler air will push into the Northwest and Northern Plains. Temperatures in these regions will register cooler than LY, supporting demand for fall apparel, accessories, and footwear. • Showers in the Plains and Southwest. A cold front will tap into monsoonal moisture creating showers and storms from the Southwest to the Northern Plains. Temperatures in the Southwest will trend cooler than last year, but slightly warmer than normal. • The Tropics. Tropical Storm Ida is expected to stall in the central Atlantic. A tropical depression over Baja, Mexico will bring heavy rain to Mexico and the southwestern U.S. • Canadian Opportunities in the Prairies & West. British Columbia and the Prairies will be cooler and wetter than LY and normal, boosting demand for fall categories. Eastern Canada will be warmer and drier than normal.

• Next week last year, temperatures trended slightly above normal in the U.S., with cooler conditions in the eastern half of the country and warmth focused in the West. It was the wettest end to September since 2010, and severe weather was active in the central U.S. Canada trended warmer and slightly drier than normal for the week. • Abundant Warmth for the Interior. The center of the continent will see temperatures well above LY and normal for the second week of fall. The warmer conditions will limit demand for boots, fleece, and hot beverages. • Cool Along the Coasts. Temperatures in the West will trend cooler than LY and normal throughout the week. Temperatures in the East are expected to be similar to LY and normal. • Rain in the North and South. A storm system from Canada will extend into the northern U.S. This system will generate rain and thunderstorms in the Pacific Northwest and Northern Plains. In the Southern Tier, expect monsoonal showers in the Southwest, as well as some rain in the Southeast. • Challenging Conditions in Canada. Most major markets in Canada will trend warmer than LY and normal, suppressing demand for seasonal merchandise. Cool conditions will be focused in British Columbia.

Less Favorable

© 2015 Planalytics, Inc. All Rights Reserved. Proprietary and Confidential.

www.planalytics.com · 800.882.5881